
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalDataChivas Brothers, the Scotch division of Pernod Ricard, is to plough $3.5m into promoting its super-premium whisky Royal Salute across Asia. The campaign Pernod said was " a prelude to significant profile-enhancing activity for Royal Salute." Asia accounts for 80% of Royal Salute's annual sales of around 90,000 nine-litre cases. Duty free Asia, Taiwan and China are the brands top markets.
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalData