When it comes to drinks, Canada is best known for its ice wines and whiskies. But, how are these categories performing globally? And, does the country’s social reference pricing, a form of minimum pricing, really make a difference? Here, James Wilmore talks to Janet Dorozynski, the global lead on wine, beer and spirits for the Canadian Government’s Foreign Affairs and International Trade department
just the Answer – Janet Dorozynski, Canada’s Global Lead on Beer, Spirits, Wine
Canada: famous for its ice wines and whiskies. But how are these categories performing globally? And does the country's social reference pricing, a form of minimum pricing, really make a difference? Here, James Wilmore talks to Janet Dorozynski, the global lead on wine, beer and spirits for the Canadian Government's Foreign Affairs and International Trade department