Based on research from GlobalData’s ‘Influencer’ platform, here’s a countdown of the ten most influential Twitter users in spirits during the three months to the end of December last year.
10. Kat Kinsman – The US
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Senior editor of Food & Wine
9. Mark Gillespie – The US
Host of WhiskyCast podcast
8. Derek Brown – The US
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By GlobalDataAuthor of ‘Spirits, Sugar, Water, Bitters: How the Cocktail Conquered the World’
7. Robert Joseph – The UK
Wine critic and analyst for Meininger’s Wine Business International
6. Keith Mahon – Ireland
Founder of The Taste digital magazine
5. Caroline Pardilla – The US
Freelance drinks writer
4. Mike Morales – The US
CEO of Tequila Aficionado magazine
3. ‘MacCocktail’ – The US
Freelance drinks writer
2. Inka Larissa – Italy
Owner of ‘On the Sauce Again‘ website
1. Steve Rush – The UK
Freelance whisky writer
The most-mentioned trends among spirits influencer discussions on Twitter during the three months were ‘whiskey’, ‘cocktails’ and ‘Scotch’. The most-mentioned companies were Diageo, Beam Suntory and Pernod Ricard’s Chivas Brothers Scotch whisky division.
Globaldata’s ‘Spirits Influencer’ platform tracks around 700 leading industry experts and their discussions on the emerging trends, pain areas, new fields of innovation and other popular areas on Twitter.
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