In a new report, “The Structure and Dynamics of Beverage Wholesaling in Europe” Canadean Ltd, leading consultants to the beverage industry, provide a comprehensive review of beverage wholesaling across seven key markets. It examines in detail the changing face of trading conditions on a country by country basis. Each has been selected for its contribution to overall consumption. Taken together Belgium, France, Germany, Italy, the Netherlands, Spain and the UK account for over 85% of total West European beverage volumes.

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