On Thursday, Pernod Ricard will report its first-quarter sales results for 2016/2017. Here, just-drinks takes a look at the company’s activities in the three months to the end of September:
- The quarter started with the launch of another Our/Vodka distillery, this time in Los Angeles
- Later in July, Pernod Ricard offloaded its Morris Winery in Australia to Casella Family Brands, having first outlined plans to sell the estate in late June
- In August, the company’s Irish Distillers unit rolled out the first in its new Jameson whiskey series – Cooper’s Croze – to the US
- At the same time, plans were unveiled to invest EUR11m (US$12.3m) in the redevelopment of the Old Jameson Distillery in Dublin
- In mid-August, the French firm successfully blocked an attempt by the owner of rum brand Ron Matusalem to trademark the phrase ‘Matusalem The Spirit Of Cuba Libre’ in Australia
- At the start of September, the company reported steady sales growth in its full-year, causing analysts to ponder whether “slow but steady” will win the race in the US
- Later in September, Pernod’s Malibu brand was the subject of a Near Field Communication technology trial
- Meanwhile, the company’s CFO forecast another difficult year for global Travel Retail as the channel continued to face pressure from all sides
- Pernod also attacked UK health guidelines, saying it may keep them off its labels
- In mid-September, the company announced a global packaging update for Brancott Estate
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