
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalDataCreating a catchy name for a brand must be one of the cornerstones of successful brand marketing. But as Paul Randle, a solicitor at leading intellectual property law firm, Briffa, explains, the naming process must also incorporate searching, clearance, registration and enforcement in order to ensure that a brand name can be adequately protected.
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalData