According to AC Nielsen’s recent survey of the UK’s biggest brands 2000 (published in conjunction with Marketing magazine), the eco-aware white wine became the second fastest growing brand in the UK, leaping a mammoth 164.8%, and beating UDV’s Blossom Hill, which took third place with a 143.3% rise.
BRL Hardy leads wine drive success in AC Nielsen’s UK brand report
Loved by some wine critics and vilified by as many others for being a bargain bucket brand. Either way, BRL Hardy's Banrock Station has been one of the most talked about wines since its launch in January 1999 and it has paid off.
August 15, 2000