Squash/syrups inflation in Qatar stood at -0.530% in April 2023, according to GlobalData’s report on the prices of stock keeping units (SKUs) supplied through online retailers. In Q1 2024, GlobalData monitored the pricing of 109 squash/syrups SKUs from companies such as Monin, Manama and Monte Cristo that were sold by e-retailers. Buy the report here.
Pricing is crucial, especially in a challenging economic climate, as competitive pricing and price leadership impact consumers’ choices. GlobalData’s pricing analysis reveals that Family offered lowest prices of the total SKUs within the squash/syrups category from January through March 2024, followed by Carrefour Qatar and Lulu-Qatar. According to the analysis, the price range of $5 and below was the most competitive, with 38 SKUs.
The chart below illustrates price leadership among the covered retailers which offer the highest number of low-priced products in the category. Of all retailers, Family had greatest share of lowest prices for individual SKUs in squash/syrups in Qatar in Q1 2024.
Analysis of the quarterly price data showed that no discounts were offered for squash/syrups category by the retailers tracked by GlobalData. Among variants, the tracker revealed raspberry and strawberry as the most popular (by number of SKUs) squash/syrups variants. These were priced 43.14% higher than the average price of a squash/syrups SKU.
Among the e-retailers tracked by GlobalData, the leading ones, based on the number of SKUs, were Family, Carrefour Qatar, Lulu-Qatar, PANDA QATAR and . According to the analysis, Lulu-Qatar had the lowest average unit price, while the retailer with the widest product assortment was Family.
The report brings attention to the intricate pricing dynamics within the squash/syrups market, examining both the SKU and retailer levels, and offering invaluable insights for stakeholders. Notably, Family, Carrefour Qatar and Lulu-Qatar stood out as prominent e-retailers, providing competitive pricing for a substantial number of squash/syrups SKUs. However, to comprehensively grasp squash/syrups market in Qatar, continuous tracking of SKU pricing over time is necessary.
For a more detailed analysis of pricing trends in the Qatar squash/syrups market, buy the report here.
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