Processed snacks inflation in China stood at -3.430% in April 2023, according to GlobalData’s report on the prices of stock keeping units (SKUs) supplied through online retailers. In Q4 2023, GlobalData monitored the pricing of 47 processed snacks SKUs from companies such as Rice Up!, Mission and Lorenz that were sold by e-retailers. Buy the report here.

Smarter leaders trust GlobalData

Report-cover

Premium Insights Quarterly Processed Snacks pricing trends in China

Buy the Report

Premium Insights

The gold standard of business intelligence.

Find out more

Pricing is crucial, especially in a challenging economic climate, as competitive pricing and price leadership impact consumers’ choices. GlobalData’s pricing analysis reveals that Epermarket offered lowest prices of the total SKUs within the processed snacks category from October through December 2023, followed by GZ Grocery and . According to the analysis, the price range of $5 and below was the most competitive, with 40 SKUs.

The chart below illustrates price leadership among the covered retailers which offer the highest number of low-priced products in the category. Of all retailers, Epermarket had greatest share of lowest prices for individual SKUs in processed snacks in China in Q4 2023.

Analysis of the quarterly price data showed that Epermarket offered the highest number of SKUs on discount among the listed SKUs for each retailer. Among variants, the tracker revealed salt & vinegar and chips as the most popular (by number of SKUs) processed snacks variants. These were priced 16.6% higher than the average price of a processed snacks SKU.

Among the e-retailers tracked by GlobalData, the leading ones, based on the number of SKUs, were Epermarket, GZ Grocery, , and . According to the analysis, GZ Grocery had the lowest average unit price, while the retailer with the widest product assortment was Epermarket.

The report brings attention to the intricate pricing dynamics within the processed snacks market, examining both the SKU and retailer levels, and offering invaluable insights for stakeholders. Notably, Epermarket, GZ Grocery and stood out as prominent e-retailers, providing competitive pricing for a substantial number of processed snacks SKUs. However, to comprehensively grasp processed snacks market in China, continuous tracking of SKU pricing over time is necessary.

For a more detailed analysis of pricing trends in the China processed snacks market, buy the report here.

Premium Insights

From

The gold standard of business intelligence.

Blending expert knowledge with cutting-edge technology, GlobalData’s unrivalled proprietary data will enable you to decode what’s happening in your market. You can make better informed decisions and gain a future-proof advantage over your competitors.

GlobalData

GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.

GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.