Mars has patented a display system for retail locations, featuring a stand for products and a movable header. The display easily transitions from a compact shipping configuration to a taller display configuration with minimal assembly required. GlobalData’s report on Mars gives a 360-degree view of the company including its patenting strategy. Buy the report here.
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According to GlobalData’s company profile on Mars, Filled confectionary manufacturing was a key innovation area identified from patents. Mars's grant share as of January 2024 was 55%. Grant share is based on the ratio of number of grants to total number of patents.
Convertible display stand for retail products
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A recently granted patent (Publication Number: US11882947B2) details an innovative display system designed for retail locations. The display includes a stand supporting products and a header that can cover the stand's exterior. What sets this display apart is its ability to transition from a shorter shipping configuration to a taller display configuration, providing versatility in showcasing products effectively.
In addition to the unique configuration capabilities, the patent also outlines methods for assembling and converting the display. These methods involve pulling the header along the stand to increase the total height of the display, allowing for easy transformation from shipping to display configurations. The inclusion of a locking mechanism ensures that once the display is set up, it remains in the desired configuration, enhancing stability and functionality. Overall, this patented display system offers a practical solution for retailers looking to optimize product visibility and presentation in a dynamic and efficient manner.
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GlobalData, the leading provider of industry intelligence, provided the underlying data, research, and analysis used to produce this article.
GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.
