L’Oreal had 27 patents in digitalization during Q4 2023. L’Oreal SA filed a patent for a computer-implemented method to match service providers with employers based on profiles and job search requests, with a focus on hair stylists. Another patent involves a color communication system that receives color interest messages from mobile devices, determines relevant colors based on product mixing device capabilities, and transmits filtered colors to the mobile device. GlobalData’s report on L’Oreal gives a 360-degreee view of the company including its patenting strategy. Buy the report here.
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L'Oreal grant share with digitalization as a theme is 37% in Q4 2023. Grant share is based on the ratio of number of grants to total number of patents.
Recent Patents
Application: System and method for matching hair stylists with job offers based on holistic criteria (Patent ID: US20230419207A1)
The patent filed by L'Oreal SA describes a computer-implemented method for matching service providers with employers based on categorical values. The method involves creating profiles for both the service provider and employer, receiving a job search request from the service provider, and providing ranked recommendations of employers based on a comparison of profiles and requested values. The service provider in this context can be a hair stylist.
The claims of the patent detail a method for ranking websites on a graphical user interface based on categorical values. The process involves analyzing websites and user social media accounts for categorical values, determining geolocations, filtering websites based on proximity to the user, and ranking them by the match between user and website values. The method is particularly applicable to hair stylists and hair-styling salon websites, with categorical values including favorite genres, brands, job qualifications, and skills related to hair styling. The system aims to provide personalized and relevant website recommendations to users based on their preferences and location.
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