Godrej Consumer Products has patented a two-part natural hair color composition using basic salts and metal salt mordanting agents for better dye penetration and color delivery. The innovative method provides improved color coverage and wash off resistance for keratinous fibers like human hair. GlobalData’s report on Godrej Consumer Products gives a 360-degree view of the company including its patenting strategy. Buy the report here.

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According to GlobalData’s company profile on Godrej Consumer Products, was a key innovation area identified from patents. Godrej Consumer Products's grant share as of February 2024 was 58%. Grant share is based on the ratio of number of grants to total number of patents.

Natural hair color composition with improved penetration and wash resistance

Source: United States Patent and Trademark Office (USPTO). Credit: Godrej Consumer Products Ltd

A recently granted patent (Publication Number: US11896709B2) discloses a two-part natural color composition designed for dyeing keratinous fibers, including human hair. The composition consists of a first part to be applied to the hair, containing compounds like basic salts, organic bases, and natural dye, followed by a second part with an inorganic metal salt-based mordanting agent. This innovative formulation aims to provide excellent color coverage and wash-off resistance, enhancing the overall dyeing process.

Furthermore, the patented natural color composition may include additional components such as a hair cleaning agent, a thickener, conditioning agents, color protective agents, and hair shine promoting ingredients. The basic salt used in the composition can be selected from various organic and inorganic compounds, while the mordanting agent can be chosen from a wide range of metal salts. The dye options are extensive, ranging from plant extracts to specific natural dyes like logwood extract, henna extract, indigo extract, and madder extract. The composition's unique formulation allows for customization based on individual preferences and desired results, making it a versatile solution for natural hair coloring.

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GlobalData Patent Analytics tracks bibliographic data, legal events data, point in time patent ownerships, and backward and forward citations from global patenting offices. Textual analysis and official patent classifications are used to group patents into key thematic areas and link them to specific companies across the world’s largest industries.