As the third and final day of the London International Wine Fair (LIWF) draws to a close and my footsteps fall heavier in the aisles of ExCel, it’s time to assess what it’s all been for. The visitor numbers look like coming in at about the same level as last year, give or take 100 or so. It’s clear that some high profile names are missing – Pernod Ricard, E&J Gallo, PLB – and the show itself feels a bit smaller than it was seven years ago, when I started coming.
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