Carlsberg will release its H1 results on Wednesday. Here, just-drinks takes a look at the company's highs and lows in the three months to the end of June.
- In April, Carlsberg said it was spending GBP7m (US$10.4m) on promoting its Somersby cider brand in the UK, including launching a new TV ad
- The same month saw Soren Lauridsen, Carlsberg's former CEO of South Asia, join Diageo as its Africa president
- Also in April, the Danish brewer said it was to take full ownership of Chinese brewer Wusu Beer Group as it continues to up its presence in the country
- At the end of the month, Carlsberg announced a second joint brewery with Brooklyn Brewery, this time in Trondheim, Norway
- In May, Carlsberg-owned Brasseries Kronenbourg announced three new product launches in its domestic market for this Spring, including a red fruit flavour of its 1664 brand
- In June, Molson Coors said it was to take over distribution of Staropramen in the UK after it agreed to cut short an agreement with distributor Carlsberg
- Also in June, Carlsberg launched an alcohol-free version of its namesake beer into the UK on- and off-trade.
Subscribe to Just Drinks for just £1 for 1 month
Stay ahead with unbiased news, expert commentary, and in-depth features on global topics.
As a trusted provider of data and insights, Just Drinks collaborates closely with industry leaders and professionals to offer unique thought leadership and analysis. Gain a deeper understanding of the drinks industry’s trajectory and the priorities shaping the profession.
What’s included in your subscription:
- Personalized Access: Secure login to Just Drinks
- Industry News & Expert Commentary: Timely updates and exclusive C-level interviews.
- Case Studies & Deep Dives: Real-world applications and in-depth analyses.
- Exclusive Subscriber Newsletter: Weekly top features, plus a new thematic report and webinar.
Ready to stay informed?
Subscribe to unlock exclusive content.
Already a subscriber? Sign in to access your account.
US Tariffs are shifting - will you react or anticipate?
Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.
By GlobalDataPleasecomplete this form to request more information, and a representative will be in touch shortly.
