Beverages-to-cannabis business Tilray Brands has announced the implementation of a reverse stock split of its common stock.

The one-for-ten reverse stock split became effective today (1 December), with shares expected to begin trading on a split-adjusted basis when markets open on 2 December, the company said in a statement.

Discover B2B Marketing That Performs

Combine business intelligence and editorial excellence to reach engaged professionals across 36 leading media platforms.

Find out more

Following the announcement, Tilray Brands shares were down nearly 21% at close of trading on Friday (28 November).

The reverse stock split had been approved by shareholders in June, though plans to implement it were paused, as the beers and energy drinks maker said at the time it was “exploring all options related to timing of the reverse split as it evaluates timing and stock price”.

Tilray then said one purpose of the transaction was “ensuring compliance” with Nasdaq rules that require listed companies to maintain a minimum bid price of $1.

As well as complying with Nasdaq listing rules, Tilray Brands said the split would better align the number of outstanding shares with “companies of its size and scope” and make the business “more attractive to institutional shareholders”.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData

The company’s stock has dropped sharply from its 2018 IPO price of $17.

Media speculation in June linked the prolonged slump in Tilray’s share price to broader pressures in the US cannabis market, where some states permit medical and/or recreational use, while the drug remains illegal at federal level. 

However, Tilray Brands, which owns breweries including Atwater, Alpine and Hop Valley, did not mention cannabis industry conditions when it first set out its intention to pursue a reverse split.

In its first quarter ended 31 August, the group booked 5% growth in net revenue, at $210m. Net income in the period reached $1.5m compared to $34.7m net loss it had booked previously.

Net revenue in its drinks business however was relatively flat, declining 0.5% to $55.7m. Gross profit in this division dipped nearly 7% to $21.3m.

In April, Tilray Brands cut its sales forecast for fiscal 2025, citing “adjustments for constant currency and the impacts of the strategic initiatives and SKU rationalisation”.

In January, the business announced plans to cut more than 300 SKUs as part of a wider programme dubbed Project 420 through which Tilray Brands was looking to find synergies to boost the profitability of its drinks division.

The Hi*Ball Energy drinks producer lowered its revenue guidance to $850m-$900m, from $950m to $1bn previously.

Just Drinks Excellence Awards - The Benefits of Entering

Gain the recognition you deserve! The Just Drinks Excellence Awards celebrate innovation, leadership, and impact. By entering, you showcase your achievements, elevate your industry profile, and position yourself among top leaders driving beverage industry advancements. Don’t miss your chance to stand out—submit your entry today!

Nominate Now