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The best views and opinions in beverage industry publishing, all in one place, from beverage's monthly columnists and in-house experts.

Cuba-US Normalisation: Bacardi, Pernod Winners?

The announcement late yesterday that Cuba and the US have started on the road to normalised relations will be of particular interest to two...

Time is Right for Refresco Gerber Exit

While unlikely to slip under the net before the year is out, Stefan Kirk from M&A practitioner Glenboden believes Refresco Gerber's sharehol...

Comment - The Appeal and Perils of Craft

How are big, corporate companies tackling the global trend for all things craft? Watching the larger players across all drinks categories de...

Comment - Is the Golden Age of Rum Upon Us?

Long touted as the natural successor to single malt whiskies, premium and super-premium rums have yet to make a dramatic impact on consumers...

Comment - Beer - Trend of the Year 2014: Convergence 2 Dec 2014

Larry Nelson

As the end of the year approaches, Larry Nelson looks back at the impact the craft beer segment has had on the broader beer category in 2014. The multi-national brewers' need to play in craft is no longer about simply riding the growth wave, argues Nelson, it's much more about basic survival.

Editor's Viewpoint - Budweiser's Main Problem? It's Budweiser 27 Nov 2014

Olly Wehring

Last weekend, the Wall Street Journal published a fascinating article that looks at the more recent performance – or lack thereof – of Anheuser-Busch InBev's Budweiser brand in the US.

Editor's Viewpoint - When the Drink is Not the Ad 26 Nov 2014

Olly Wehring

I must be getting soft in my old age, but there are two drinks marketing campaigns that have recently launched, which have resonated particularly well with me. The one thing they have in common is that they both barely feature the product they are promoting – if at all.

Editor's Viewpoint - Is Petropolis Finally Moving into SABMiller's View? 24 Nov 2014

Olly Wehring

SABMiller may have been trying to sneak news of its Brazilian tie-up with Petropolis under the radar, but the news comes on the back of pronouncements by the brewer that it is keen to up its presence in the country. It also comes at a time that SABMiller finds itself in a position where it needs to make an acquisition. And fast.

Editor's Viewpoint - Gin: Plymouth's from Plymouth, London's from...? 19 Nov 2014

Olly Wehring

Pernod Ricard's decision this week to withdraw its support for the geographical indication (GI) 'Plymouth Gin' makes sense to me, but that such a GI exists at all serves only to underline the confusion that still abounds in the gin category.

Comment - Soft Drinks & Water - IPO Launch a Tonic for Fever-Tree 18 Nov 2014

Richard Corbett

Earlier this month, UK-based Fever-Tree launched an IPO, almost ten years after launching its namesake line of mixers. Richard Corbett believes both the company and its brand are firmly on the road to global success.

Comment - How Modern Marketing Compounds My Twitter Shame 14 Nov 2014

Andy Morton

Here's a confession I feel I should make - I only have 177 Twitter followers. Why am I telling you this? It's got something to do with a dinner event in London this week, where I witnessed a public relations fumble of a very modern hue.

Comment - Soft Drinks & Water - Packaging: an Innovation Roller Coaster 13 Nov 2014

Ray Rowlands

Soft drinks packaging has seen many changes over the years. Here, Ray Rowlands of Drinksinfo Ltd examines the current trends and predicts that the innovation roller coaster is unlikely to end soon

Comment - Will Anheuser-Busch's latest craft beer buy force MillerCoors' hand? 12 Nov 2014

James Wilmore

Anheuser-Busch caused a stir last week by announcing a deal to acquire another craft brewer – but this time in the unofficial craft beer capital of the US.

Comment - Spirits - Diageo Making the Best of a Bad Job with Bushmills, Don Julio deal? 11 Nov 2014

Richard Woodard

Diageo has surprised some with its move to sell its Irish whiskey brand Bushmills in return for control of Don Julio Tequila. Here our columnist, Richard Woodard, analyses the thinking behind the deal

Comment - Wine - Treasury Wine Estates, PLB, Bibendum: Finally Lively in Wine 6 Nov 2014

Chris Losh

This month, Chris Losh not only welcomes a spate of M&A activity in the wine world, he positively bathes in it, with Treasury WIne Estates, PLB and Bibendum feeling the warmth of his spotlight.

Comment - After Berkeley, the Battle for US Soda Tax Begins 5 Nov 2014

Andy Morton

The results are in - and it's bad news for the US soft drinks industry.

Comment - Beer - Anheuser-Busch InBev and SABMiller: Alternative Realities 4 Nov 2014

Larry Nelson

Having already run his eye over an Anheuser-Busch InBev move for SABMiller, our beer commentator, Larry Nelson, runs through what alternatives the world's biggest brewer may consider to spend its money on.

Editor's Viewpoint - Diageo's Sale of Bushmills an Admission of Defeat to Pernod Ricard's Jameson? 3 Nov 2014

Olly Wehring

Diageo's move to take back full control of Don Julio certainly indicates the potential for Tequila. However, it is the company's divestment of Bushmills that speaks even louder, to the future for Irish whiskey.

Comment - Spirits - Has Scotch Whisky Jumped the Shark? 30 Oct 2014

Ian Buxton

It may be age, but spirits commentator Ian Buxton is feeling somewhat jaded at the moment. Efforts by some Scotch whisky producers to entice consumers to trade up have left Buxton asking: Is the category at its 'shark-jumping' peak?

Comment - Soft Drinks & Water - Flat Water in Western Europe a Worry for Nestlé 28 Oct 2014

Richard Corbett

Bottled water appears to have been the biggest victim of the economic downturn, particularly in Western Europe. Richard Corbett takes a look at the prospects for one of the larger water players in the region, Nestlé.

Editor's Viewpoint - Scotch Whisky's Slipping Crown: Convenient Timing for Diageo 28 Oct 2014

Olly Wehring

Back in April, when the Scotch Whisky Association released 2013's export sales figures for the category, many observers expressed disappointment, but not necessarily surprise, at the numbers.

Comment - Will PepsiCo and SodaStream's trial fizz up into something permanent? 27 Oct 2014

James Wilmore

PepsiCo's cosying up with SodaStream tells us plenty about the fortunes of both companies - and could even be a pointer to the future.

Comment - Testing Times for Coca-Cola Co But Halo Still Shines 22 Oct 2014

Andy Morton

Yesterday, a few hours after The Coca-Cola Co released its third-quarter results that showed a 14% drop in profits, CNBC analyst Jim Cramer made it clear where he believed the blame lay. “This is not a well-run company,” the Mad Money presenter bellowed, demanding that Coca-Cola's “halo” be “ripped off”. “I'm tired of excuses,” he said.

Comment - Spirits - How Hand-Made is Tito's Handmade Vodka? 21 Oct 2014

Richard Woodard

The rise of 'craft' continues, with new spirits brands riding the wave in the US. One such overnight success in Tito's Handmade Vodka, which has seen sales soar in the last couple of years. The downside, however, has been that the brand has caught the eye over its craft claims. Richard Woodard considers the evidence.The rise of 'craft' continues, with new spirits brands riding the wave in the US. One such overnight success in Tito's Handmade Vodka, which has seen sales soar in the last couple of years. The downside, however, has been that the brand has caught the eye over its craft claims. Richard Woodard considers the evidence.

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