Latest drinks industry comment

Subscribe via RSSWhat is RSS?

The best views and opinions in beverage industry publishing, all in one place, from beverage's monthly columnists and in-house experts.

Is there a future for the global beer brand?

Can you think of a global beer brand? One that is not hamstrung by being limited to certain regions? It's not easy. Indeed, Stephen Beaumont...

How soft drinks can win big with adult consumers

At the turn of the century, Britvic paid what many considered at the time to be an awful lot of money for Orchid Drinks. The company made dr...

Alcohol advertising ban in Europe? Who cares?

Do you ever get the feeling that something's not quite right? I got that feeling last month: It was at Lyon's Grand Stade, just before kick-...

Brown-Forman putting too many eggs in one basket?

Brown-Forman's recent strategic moves represent a narrowing of the company's focus on its core strengths: Whisk(e)y in all its forms, with T...


Timing gives Campari's Glen Grant edge in age-statement battle - Comment 14 Jun 2016

Andy Morton

At a dinner in London last night, Gruppo Campari officially unveiled the latest permanent additions to its Glen Grant Scotch whisky range. The two 12-year-olds and one 18-year-old were first announced last month. Then, as last night, what sparked most interesting was their resolute age-statement credentials.


Tel Aviv - The city's on-premise trends 13 Jun 2016

Max Warner, Chivas brand ambassador

just-drinks is launching a new series of regular articles, in which we take a closer look at the on-trade trends that are emerging in cities across the world. This month, Chivas brand ambassador Max Warner talks about the drinks, spirits and cultural trends driving the bar scene in Tel Aviv, Israel.


Is the wine industry prepared for the environmental changes ahead? - Comment 9 Jun 2016

Chris Losh

Late last month, Chris Losh attended the International Cool Climate Wine Symposium, held in Brighton on the south coast of England. Among the presentations over the three days, delegates heard plenty of talk about the weather - something not uncommon in the UK.


Can The Coca-Cola Co draw Kold comfort from Keurig debacle? - Comment 9 Jun 2016

Andy Morton

It may be going too far to call the truncated lifespan of the Keurig Kold farcical. But, in the nine months since it was launched, the home-carbonation system's owner, Keurig Green Mountain, has been sold to a private-equity group, big-money investor The Coca-Cola Co pulled out and headed for the hills and its CEO was unceremoniously dumped.


What the on-premise can teach us about the future - Consumer Trends 8 Jun 2016

Ben Cooper

The on-premise channel remains a key testing-ground for new drinks products and has always pointed the way for trends in the wider beverage arena. Ben Cooper looks at some recent research and examines why on-premise trends are so influential.


Why has Coca-Cola Co, Coca-Cola FEMSA entered the soy segment? - Comment 7 Jun 2016

Ray Rowlands

This month, Ray Rowlands runs the rule over The Coca-Cola Co and Coc-Cola FEMSA's joint purchase of the AdeS soy-based brand and asks, is it really a viable asset or actually a potential liability?


Why France fails the wine brand test - Comment 7 Jun 2016

Andy Morton

Driving though the sun-pocked hills of southern France last weekend, talk turned to the question of still wine brands.


Why is wine marketing so stale? - Comment 2 Jun 2016

Reka Haros

The other day, I had an interview with an Italian wine magazine where I shared some of my experiences as both a wine marketer and a winery owner. The journalist's questions got me thinking about the deep confusion around the term 'marketing'.


How has craft beer put the squeeze on world beers? - Comment 31 May 2016

Stephen Beaumont

With pressure from above, from the global brewers, and from below, thanks to craft brewers, the 'world beers' segment has been feeling the squeeze of late. In his latest just-drinks column, beer commentator Stephen Beaumont considers how the mid-sized companies can ease the pressure.


Is the drinks industry just following the pack to the patriotism party? - Comment 27 May 2016

Andy Morton

Samuel Johnson once said: "Patriotism is the last refuge of a scoundrel." What does that say about Diageo, Anheuser-Busch InBev and The Coca-Cola Co?


Is 2016 boom time for soft drinks in West Europe? - Comment 19 May 2016

Richard Corbett

A mild start to the year in many West European markets, coupled with an earlier Easter, looks to have aided the fortunes of the region’s soft drinks category in the first quarter of 2016. In its soon-to-be published Quarterly Beverage Tracker, Canadean is set to predict a marginal increase in soft drinks demand in the year so far.


InchDairnie Distillery and Fife's quiet Scotch whisky revolution - Comment 18 May 2016

Andy Morton

Tucked in to a trading estate in the Scottish county of Fife, beside a local dry cleaning firm and a rubber moulding factory, InchDairnie Distillery is an unusual spot for a whisky revolution.


How Patron taught the spirits category to walk the walk - Comment 17 May 2016

Richard Woodard

What is the best way to evaluate a spirits brand's performance? Is it all about volume? Is it about value? Or, is there more to it than that? Do some brands deserve extra credit for pioneering a new segment, over-achieving in their given sphere, transcending their category? Johnnie Walker is one name that ticks most - if not all - of these boxes; Jameson is, arguably, another. But, what about Patrón Tequila?


Will Ball Corp's patience for Rexam be rewarded with 2016 can bonanza? - Comment 12 May 2016

Richard Corbett

Like all mega takeover deals, Ball Corp's purchase of fellow can maker Rexam has been a long, drawn-out process. It was way back in February last year that the US$6.6bn agreement was first announced, and yet it took nearly a year to get the blessing of the European Commission.


Will Asia's brewers lead beer's next consolidation wave? - Comment 10 May 2016

Stephen Beaumont

This month, we welcome a new beer commentator to just-drinks. In his first outing, Stephen Beaumont considers whether Asia's brewers are best placed to feast on the scraps from Anheuser-Busch InBev's table as it devours SABMiller.


Do consumers care where wine brands come from or how they're made? - Comment 10 May 2016

Lucy Britner

I'm at something of a crossroads when it comes to knowing what it is that today's consumers - particularly Millennials - want to drink. On the one hand, the big spirits brands are targeting the demographic using heritage and authenticity while, on the other, Millennial wine drinkers appear to want their wine brands to keep things simple.


Is single malt really the Great White Hope for Scotch whisky? - Comment 5 May 2016

Ian Buxton

Although the global sales of Scotch whisky may have declined by around one quarter in volume terms in the past decade - slipping by 3% in 2014 alone, if you believe the optimistic statements of industry leaders, you'd be forgiven for thinking that all is for the best in this best of possible worlds.


Is the wine industry confusing its consumers? - Comment 3 May 2016

Chris Losh

This month, Chris Losh considers trends in the wine industry that risk at best confusing consumers or, at worst, alienating them altogether.


Where does Anheuser-Busch InBev see the future of beer? - Comment 28 Apr 2016

Andy Morton

Anheuser-Busch InBev had its general shareholders meeting this week, during what must be one of the busiest times in the company's history. With management flying all over the world - be it picking through the details of the SABMiller takeover or snapping up more craft brewers - it's a wonder they had a moment to spare for shareholders.


Brown-Forman's march on premium whisk(e)y - Comment 28 Apr 2016

Lucy Britner

Yesterday's acquisition of single malt Scotch whisky producer The BenRiach Distillery Co is the latest signpost on Brown-Forman's path into premium spirits territory. 


just-drinks homepage



Forgot your password?