CANADA: Molson Coors warns of sluggish demand, FY profits jump 

Multinational brewer Molson Coors has reported a leap in full-year profits, but the group reported a fall in sales and warned that sluggish demand for beer across its markets is likely to continue.

US: Coca-Cola Co Q4 boosted by international volume 

The Coca-Cola Co has reported an increase in fourth quarter profits, boosted by volume sales in international markets such as India and China.

Comment - View from A Farr - The question of ethics for soft drinks and water (MEM)

Weather-beaten consumers are keen to jump back on board the ethical express, when it comes to soft drinks and water. Whilst companies operating in the sector are well-tuned to say what they'll do in the ethical arena, Annette Farr asks if they also mean what they say.

• US: MillerCoors profits jump, reports tough Q4
  MillerCoors, the second largest brewer in the US, has reported rises in both beer sales and profits for 2009, despite falls in the fourth quarter.
• JAPAN: Asahi Breweries FY profits rise (MEM)
  Asahi Breweries has reported a 6% rise in profits for 2009, but drinks sales struggled as an improved overseas presence failed to fully offset falling demand at home in Japan.
• UK: G&J Greenall gin sales rise (MEM)
  G&J Greenall has reported a 6% increase in full-year sales turnover.
• UK: Government sets out product placement rules (MEM)
  The UK government has confirmed that it will maintain a ban on the placement of branded alcohol and soft drinks high in sugar in television programmes.
• UK: Innocent Drinks denies failure to crack on-trade (MEM)
  Innocent Drinks, the UK's leading smoothie maker, has denied it is struggling to gain distribution in the on-trade.
• UK: Beer body backs UK pubs minister
  The British Beer & Pub Association has backed the appointment of a 'minister for pubs' within the UK Government.
• UK: Hall & Woodhouse to build new brewery (REG)
  Hall & Woodhouse, the UK brewer of premium bottled ales, is to build a GBP5m (US$7.8m) brewery on its existing Blandford St Mary site in Dorset, southwest England.

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• FRANCE: Weak exports drag Champagne down in '09 - figures
• US: Partida Tequila switches finance head
• UK: Alcohol product placement set for scrapheap
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Survey time - We ask the questions
3rd February 2010 11:34

At the beginning of last year, the performance of the drinks sector in 2009 was pretty easy to forecast. After all, as 2008 came to a close, it was clear that the prognosis for the following 12 months was not good. One year on, however, and the future is a little tougher to forecast.

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The Euromonitor International 2010 industry outlook from just-drinks

For the vast majority of the drinks industry, 2010 will be nothing if not challenging. This briefing forms Euromonitor International's take on what will likely face the spirits, wine, beer and soft drinks sectors in 2010 and suggests key trends, companies and brands to watch over the coming months.

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