Category – Spirits, vodka, goji
Available – Since 10 February
Location – UK, in Selfridges and Harvey Nichols in London, Manchester, Birmingham, Leeds and Bristol. Also in selected on-trade units in London
Price – Fair vodka is GBP37.50 (US$58.70) per bottle, while Fair goji is GBP23.50
Distribution – Coe Vintners, Venus, Vintage Roots
Fair is the first fair trade vodka, and is the first quinoa-based vodka. Fair Goji is the first liqueur made from the goji berry
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By GlobalDataFair associates distillers from the region of Cognac to independent third world farmers.
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