The CEO of Heineken has said the company will roll out a non-alcoholic version of its namesake beer brand in Europe this year, as it looks to capitalise on the trend towards low- and no- alcohol products.
Non-alcoholic Heineken set to hit Europe in 2017 – Heineken CEO
The CEO of Heineken has said the company will roll out a non-alcoholic version of its namesake beer brand in Europe this year, as it looks to capitalise on the trend towards low- and no- alcohol products.
February 16, 2017