Here’s a look at what was happening on this day in…

2013 – GLOBAL: Irish whiskey aiming high as global firms invest

Irish whiskey can become 10% of global whisk(e)y category sales helped by drinks firms’ renewed interest in the sub-sector, according to the head of Pernod Ricard’s Irish Distillers unit.

2012 – GLOBAL: Luxury goods market to grow 7% as China closes in on second spot – study

The luxury goods sector is set to grow by 7% this year, according to new figures, with China locked on to a larger slice of the global market.

2011 – Focus – Molson Coors Enjoying Life at Sharp’s Brewery

Big brewers are not known for buying businesses and leaving them to their own devices, but Molson Coors and Sharp’s Brewery appear to have struck a reasonably happy medium. Chris Mercer reports on what has been happening since Molson Coors’ acquisition.

2010 – just On Call: Craft beer is the new wine – Boston Beer Co

The rise of craft beer in the US mirrors the growing popularity of wine in the 1960s and 70s, but competition for shelf space is to become more intense, the founder of Boston Beer Co has said.

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2008 – UK: “Difficult trading” leads to Carlsberg UK price hike

Carlsberg has followed Coors Brewers and InBev by upping its beer prices in the UK.

2007 – GERMANY: Coca-Cola silent on Bionade takeover rejection

The Coca-Cola Co. has stayed silent on reports that it has had a takeover bid for German soft drinks company Bionade rejected.

2006 – Comment – Soft drinks companies pouring money down the drain

Water shortages, leaking mains and drought orders have focused attention in recent months on both domestic and business water usage – and more importantly wastage.