Blog: Olly WehringWorld Cup 2006 - how far is too far?

Olly Wehring | 1 June 2006

With the World Cup drawing ever closer, I don't know how it is where you are, but here in England we're getting pretty carried away... again.

Two years ago, during Euro 2004, the streets here were hit by a flag epidemic, with nigh-on every car sporting its own St. George's flag. The impromptu-feel of the flags then has been taken away this time, however, with everyone and anyone trying to sell England 'fan-packs.'

A story from on-trade publication the Publican today confirms that some may be taking things too far.

A licensee in Manchester has painted his entire pub with a St. George's flag. His wife commented: "It's been worth it because the customer reaction has been great. People just want the tournament to start now."

I'd imagine their neighbours want it to end pretty quickly as well.


BLOG

Non-alcoholic beer fails the Bernstein challenge

Crazy days in the Bernstein offices. Taking time out from being one of the world’s top beverage analysts, the Bernstein team, lead by its London-based veteran Trevor Stirling, held its very own taste ...

BLOG

AG Barr launches Funkin innovation search

AG Barr has lined up a Funkin campaign in the UK to find an 'innovation champion'. ...

BLOG

Are you a beer geek? Take the Brewdog quiz and find out

Brewdog, the Scottish craft brewer, likes to claim its drinkers are some of the most knowledgeable around....

BLOG

The (temporary) return of Paul Walsh to the drinks debate

Paul Walsh just can't stay away from the drinks industry....

just-drinks homepage



Forgot your password?