Blog: Olly WehringThe just-drinks Weekly Round-Up

Olly Wehring | 6 May 2014

On just-drinks last week:

Finally, we’re very proud to announce the launch of a new column on just-drinks, looking at all things sustainable. Once a month, Ben Cooper will cast his eye over the sustainability landscape of our industry. If this is something you’d like to trumpet on behalf of your company, drop me a line and I’ll put you in touch with Ben.

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How a visit to the dentist helped Muthar Kent get ahead in business

Want to know how to make it to the top of the beverage business? According to Muhtar Kent, it's all about the networking....

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What's on offer in the UK off-trade?

A red sticker to a shopper is like a red rag to a bull. And as the masses charge at the deals, UK off licences and supermarkets are finding new and novel ways to entice the herd. ...

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Hennessy's time capsule is for the ages

To celebrate its 250th anniversary, Cognac brand Hennessy is trumpeting a virtual time capsule, making a parallel between it and a barrel of Cognac....

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Monster Beverage Corp backs the right horse

Rarely do sponsorship deals pay off so quickly. ...

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