Blog: TFWA - The bubble continues
Andy Morton | 26 October 2012
Friday, the sixth and final day of TFWA, and as the heavens open above Cannes, just-drinks joins everyone in packing up and heading home.
The consensus seems to be that its been a good exhibition, another chance to meet with a wide range of clients and see some familiar faces.
If there has been an overarching trend, it's the continuation of travel retail innovations, or "differentiation" as Diageo called it at the launch of its exclusive-to-airports Johnnie Walker collection. Travel retail units are still chasing Russians and Chinese around the globe, whether they are ditching Egypt for Thailand or Turkey, while newly-affluent customers in Africa, such as Nigerians, are becoming increasingly talked about.
New technology is also starting to filter in and firms are slowly becoming aware of its potential. On a wider scale, the sector still seems to be in a bubble and less prone to economic headwinds felt elsewhere in the drinks market.
And, everyone we spoke to at the exhibition seemed confident that will continue, to next year at least.
Paul Walsh just can't stay away from the drinks industry....
For those people looking to the Red Planet as shining utopia away from all things earth, look away now....
Bacardi's 42 Below vodka brand has found a novel way to use the lemons left over from cocktail-making: Turn them into liquid soap....
- Ten questions for Diageo - Analysis
- Have spirits companies forgotten the mainstream?
- How craft beer has shattered its US shackles
- Ashwagandha - The next functional drinks trend?
- New CEO sparks optimism at Coca-Cola - Analysis
- Moet Hennessy unaffected by LVMH Dior buy
- BrewDog moves into spirits with LoneWolf launch
- Portman Group heads to Tesco for new chief exec
- William Grant names Europe & NA Travel Retail head
- Johnnie Walker Bourbon Cask & Rye Finish - NPD
- Global Scotch insights - market forecasts, product innovation and consumer trends
- Global Champagne and sparkling wine insights - market forecasts, product innovation and consumer trends
- Battle of the Generations - The fight for iGen, Millennial, Gen X and Baby Boomer consumers
- Craft Beer: Coming of Age or Past Its Prime?
- Myanmar - ISA Country Report