Blog: Olly WehringSouthern Comfort - Blame it on the weather, man

Olly Wehring | 17 January 2013

Last year, Brown-Forman launched an advertising push for its Southern Comfort liqueur brand. The TV ad, which comprises little more than a curious-looking fellow walking on a beach, has proven quite popular with consumers.

So much so, that Brown-Forman has extended the campaign, to include a website showing our hero “doing his thing” in all types of weather.

Take a look at these examples.

There are 76 different scenarios where these came from. This should kill an afternoon.


BLOG

Are you a beer geek? Take the Brewdog quiz and find out

Brewdog, the Scottish craft brewer, likes to claim its drinkers are some of the most knowledgeable around....

BLOG

The (temporary) return of Paul Walsh to the drinks debate

Paul Walsh just can't stay away from the drinks industry....

BLOG

Budweiser races to stock Mars bars

For those people looking to the Red Planet as shining utopia away from all things earth, look away now....

BLOG

When life gives you lemons, make soap

Bacardi's 42 Below vodka brand has found a novel way to use the lemons left over from cocktail-making: Turn them into liquid soap....

just-drinks homepage



Forgot your password?