Blog: Olly WehringLIWSF - I'm the shoe-shine boy

Olly Wehring | 11 May 2007

As we gear up for this year's London International Wine and Spirit Fair, I'm starting to remind myself not only of the pleasure to be had on hand - the great wine, the familiar faces I've not seen for ages - but also of the pain.

Namely, my feet.

ExCel is such a vast space, that the traipsing from one drinks company to another always has me hobbling towards the end of each day.

Moët Hennessy appears to be well-aware of this discomfort, and has suggested that we make a competition out of it - the masochists.

The French company, based at stand G32, will be offering a limited number of pedometers to attendees at the event.

Visitors can register their mileage at the end of each day and the person who walks the furthest will win a mixed case from Moët Hennessy’s Estates and Wines portfolio.

It's in the bag, folks - you're all going to lose.


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