Blog: Olly WehringLIWF & Distil - our parting gesture

Olly Wehring | 22 May 2008

And so, the end is near...

We're into the final day of the London International Wine Fair & Distil and, like every previous show, we've been  traipsing the aisles, meeting the great and the good of the wine and spirits industries.

It's been an excellent show with, I'm told, increased numbers on 2007. The Distil section of the show has split the crowds, with some thinking it's not as strong an event as it could be. I'm in the opposing camp, however. With Diageo and Whyte & Mackay present in year one, I'm assured by some of the notable absentees that they took a wait-and-see approach with Distil, and will “probably” be on-board next year.

And so, with a final glance back at the hall, which is slowly emptying of upbeat Man Utd fans, inconsolable Chelsea fans and girls in their underwear offering vodka to all and sundry, we bid farewell to this year's event.

With the Champion's League final moving to a Saturday, and the event coming forward to 12 – 14 May next year, we can be sure two of those three won't be at ExCel in 2009.

Admit it, you'd miss those girls.


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