Blog: Olly Wehringjust-drinks is closed for Easter

Olly Wehring | 18 April 2014

just-drinks is now closed for the Easter weekend.

We'll be back on Tuesday, 22 April.

Wishing you all a peaceful Easter.



Well played, Lucozade

Responding to criticism on social media is tough. You've got to engage the consumer without starting an argument and - ideally - get them on side....


How do you make consumers the centre of your business? Interview - Pernod Ricard global business development director Conor McQuaid

Earlier this year, Pernod Ricard outlined plans to shift the "heart" of its business from its brands to its consumers. Speaking at his first of the company's annual Capital Markets Day briefings, new ...


The Keurig Kold - what's under the hood?

Want to know how The Coca-Cola Co-backed Keurig Kold - released in the US yesterday - works?...


AB InBev's Brito might not recognise a hop, but he knows a good deal

While analysts mull the numbers of Anheuser-Busch InBev's impending offer for SABMiller, there's a timely reminder in The Times newspaper this week that the proposed deal may yet fall victim to other ...


And, then he goes and spoils it all by saying something stupid like “I'm thinking of buying SABMiller”

Part of my lot on just-drinks is to nail down senior executives within our industry – the more senior the better. I've enjoyed interviewing many of the CEOs within our ranks, but one that I have never...

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