Blog: It's a Man Thing

Michelle Russell | 20 September 2010

On Tuesday afternoon I boarded a flight to attend Carlsberg's 'Capital Markets Day 2010' in Copenhagen.

While I had an idea of what to expect from the agenda, ie a discussion on the firm's European businesses, what I had no idea of was just how male dominated the beer industry really is.

The Jacobsen bar at Carlsberg's visitor centre was indeed filled with 120 male investors, analysts and a spattering of journalists. Only a handful of females were spotted in the crowd.

Nonetheless, the event was informative and just-drinks managed to pin down CEO Jørgen Buhl Rasmussen for a few words on the hurdles Carlsberg has faced in the last year and what opportunities lie ahead for the firm.

And as the conference closed for the day and the men and women of the industry headed for Copenhagen airport, we await the next update in Carlsberg's drive to become "the fastest growing global beer company".


BLOG

Non-alcoholic beer fails the Bernstein challenge

Crazy days in the Bernstein offices. Taking time out from being one of the world’s top beverage analysts, the Bernstein team, lead by its London-based veteran Trevor Stirling, held its very own taste ...

BLOG

AG Barr launches Funkin innovation search

AG Barr has lined up a Funkin campaign in the UK to find an 'innovation champion'. ...

BLOG

Are you a beer geek? Take the Brewdog quiz and find out

Brewdog, the Scottish craft brewer, likes to claim its drinkers are some of the most knowledgeable around....

BLOG

The (temporary) return of Paul Walsh to the drinks debate

Paul Walsh just can't stay away from the drinks industry....

just-drinks homepage



Forgot your password?