Blog: How to understand the Euro crisis.... through beer

James Wilmore | 15 August 2012

Ever wanted to understand the Eurozone financial crisis... but in a (kind of) fun way?

Well, now you can thanks to some number boffins. Described by Business Insider as "the world's best economics website" FRED has charted the crisis by beer inflation. In a nutshell, the price of beer has mirrored each countries' economic fortunes. Germany has stayed sober, while Greece is off the scale, you get the idea... 



Are you fodmap-compliant? The latest health fad uncovered

Forget gluten-free. Fodmaps are the latest food trend, and if you work in the soft drinks industry it is important to know where you stand with them....


Baileys and the "bellwether of naffness"

Companies are very protective of their brand image. So it is refreshing to hear Diageo's Garbhan O’Bric, the global brand director for Baileys, speak the unvarnished truth when talking about the lique...


From pixels to pilsner - how video games are moving into alcohol

Alcohol companies love a good movie tie-in. A brush with Hollywood glamour seems to give marketers the warm and fuzzies, judging by the number of deals done over the past few years. The new James Bond...


Tax Free World Association - Day three: Beam Suntory's big boat and Patron's virtual home

just-drinks is in Cannes this week at the Tax Free World Association show. Here's the second part of Andy Morton's blog, which will keep you up-to-date at one of the most important dates in the Trave...

just-drinks homepage

Forgot your password?