Blog: Chris Brook-CarterHigh spirits, low beer

Chris Brook-Carter | 18 September 2003

I spoke to a US analyst contact of mine last night, just after I posted the last blog. He too confirmed that the horizon for the US drinks industry was looking brighter than it had done for some time, across all the major categories - spirits, wine, beer and soft drinks. July, he said, had been particularly good, although August was slower. Though the US is a mature market there was an "uptake in shipment growth", he said.
Most interesting though was his belief that the success in the spirits category was coming, at least in part, at the expense of the beer category. Though this may be in part economic, with consumers once more trading up into the more expensive spirits category, he also believed that young adult per capita consumption of beer was on the decline, and had been for a while now.

BLOG

Bad day on the beer? This'll help

If you work for a brewer and are having a rough week, take a minute to regain some perspective with this, from the good people at US craft beer producer Sierra Nevada Brewing Co....

BLOG

Brewers Association "bid" to buy Anheuser-Busch InBev strikes a chord

Is this a case of if you can't beat them, buy them?...

BLOG

Non-alcoholic beer fails the Bernstein challenge

Crazy days in the Bernstein offices. Taking time out from being one of the world’s top beverage analysts, the Bernstein team, lead by its London-based veteran Trevor Stirling, held its very own taste ...

BLOG

AG Barr launches Funkin innovation search

AG Barr has lined up a Funkin campaign in the UK to find an 'innovation champion'. ...

just-drinks homepage



Forgot your password?