Blog: Courting lunacy
Chris Brook-Carter | 30 October 2003
But before we do, if you needed any further evidence that the litigation culture is here to stay - and a very real threat to drinks businesses the world over - then it is worth checking out this week’s Australian press.
Among the clippings you’ll find news that a man has been trying to sue the beer company Tooheys ltd after hurting his wrist trying to open a bottle of Tooheys' Extra Dry.
Restaurateur Louis Neil Franklin Miller claims he suffered a permanent injury to his left wrist while trying to crack open a cold one having just finished a game of tennis.
I am glad to say that he failed, with the judge ruling that while he was satisfied Mr Miller injured his wrist trying to open the bottle, he would not award him any damages. This was because Miller admitted using excessive force to open the bottle, when he could have used a cloth or bottle opener, which were both readily available to him.
However, the very fact he got this far says something about the culture we are living in. The response to next week’s article, as well as its advice should you get caught up in a litigation case should be interesting.
Today is SABMiller's final day. Some time this evening, Brussel's time, the second-biggest brewer in the world will be subsumed into the biggest, creating a beer behemoth of unprecedented proportions....
No, this is not PepsiCo's new ad slogan for its Mountain Dew brand....
Major wine players flocked to China ready for online giant Alibaba's 9.9 Global Wine and Spirits Festival, which took place on 9 September....
In May, Heineken's CEO, Jean-François van Boxmeer, called Vietnam the "poster child" for international beer thanks to strong demographics and growing demand....
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