Blog: Andy MortonCanadians to the rescue for Molson Coors

Andy Morton | 3 July 2013

“Get me a Canadian!” is not a request you hear all too often.

But earlier this year, parts of England, Belgium and France echoed to the unlikely demand after Molson Coors' Canadian unit planted fridges stacked full of its beer around the three countries. The catch? The bright red ice boxes can only be opened with a Canadian passport, hence the need for some - no doubt friendly and very polite - assistance from the northern North Americans.

Check out the YouTube clip above to see what happened.


BLOG

Caipirinha Facts!

This weekend sees yet another “International Day” for a drinks category. Lucky us. Anyway, ahead of Sunday’s International Cachaça Day, here’s a wealth of information on Brazil’s national spirit, cour...

BLOG

The Coca-Cola Co's downward trajectory

In yet one more sign that The Coca-Cola Co is losing its lustre, the soft drinks maker has, for the first time, fallen out of the top ten of a 'world's biggest brands' ranking....

BLOG

Which calories count?

What a week for stats! Yesterday, the Beverage Marketing Corporation released figures to show the bottled water market had more than doubled over the past 15 years in the US....

BLOG

Footy or beer? No, you can't have both

The Euro 2016 football tournament is almost upon us....

just-drinks homepage



Forgot your password?