Blog: Bowmore a smash hit in royal ship launch
Andy Morton | 4 July 2014
Part of a sainted tradition or a waste of a perfectly good whisky?
That was the question some may have been asking when Queen Elizabeth II launched the Royal Navy's newest vessel in Scotland earlier today (4 July). The Queen Elizabeth, the first of two ships named after the UK's reigning monarch, was christened on the banks of the River Forth with the ceremonial smashing of a bottle of alcohol. Except, because of the location, the usual Champagne was switched to a GBP33 (US$56) bottle of Bowmore, owned by Suntory subsidiary Morrison Bowmore.
The choice of dram was particularly apt, as the Queen's only visit thus far to a whisky distillery was to Bowmore's Islay home in 1980, something which Morrison Bowmore was keen to recall.
Distillery head Mike Keiller said: “We wouldn’t generally recommend smashing a bottle of Bowmore, but given our special relationship with Her Majesty, we were delighted to make an exception on this occasion.”
It's not the first time this year the UK's royals have been photographed near a whisky bottle. In May, the Duke and Duchess of Cambridge took their son George to Edrington's Glenturret distillery in Perthshire.
Another day, another drinks executive stepping down "to explore new opportunities". Usually, this is code for "is leaving to join one of our competitors in a slightly better-paid position". But, with ...
It seems even 250-year-old Cognac houses want to be like Google these days....
It's not even available on pre-order yet, but Apple's latest piece of kit has already got a breathalyser app....
just-drinks is now closed for the Easter weekend....
Last year was tough for The Coca-Cola Co. So staff in Atlanta won't be pleased to read that Pepsi has overtaken Diet Coke as the no. 2 soda brand in the US. ...
- Is Diageo on the Brink of a Brain Drain?
- SABMiller edges Diageo as beer trumps spirits
- Comment - Heineken's move for Pivovarna Lasko
- Will Keurig Kold come to Coca-Cola Co's Rescue?
- Focus - SABMiller's FY Sales Performance by Region
- Rémy Cointreau eyes recovery after Q4 bounceback
- Carlsberg exec joins Diageo as Africa chief steps
- Bacardi cuts jobs at Global Brands unit
- Diageo targets Millennials with DeLeon ads
- Belvedere unveils executive team