Blog: Beam bigs up Courvoisier, Napoleon links
James Wilmore | 19 February 2013
The links between Napoleon Bonaparte and Beam-owned Cognac brand Courvoisier may be questioned by some, but this hasn't stopped the company launching a limited-edition of the brand for travel retail.
First unveiled in October, Courvoisier Le Voyage de Napoleon will officially hit the shelves at the World Duty Free store exclusively at London Heathrow's Terminal 5 from tomorrow (20 February). It will roll-out across the rest of Europe from April.
Apparently, Napoleon looked for only one quality in his generals: to be lucky. You can discover other such historical nuggets in this official Courvoisier video below:
Spotted in Havana this week – a healthy stock of Pernod Ricard's Havanista rum. ...
Alcohol always has a big presence at the Oscars, albeit mostly in a supporting role....
Business is booming at copper pot still makers Chalvignac - you can tell from the loud noise coming from its factory floor in the French town of Jarnac-Champagne. ...
Heineken is betting big on the long-term opportunity around soccer in the US. ...
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