Blog: Chris Brook-CarterAlco-ice-pops turn up the heat

Chris Brook-Carter | 20 December 2004

Companies looking to introduce new innovation to the drinks industry have certainly got their work cut out for themselves. People fear change at the best of times, and with the heavy air of Big Brother watching over the industry in the form of the authorities, times are tougher than ever for innovators.

The New York Daily News reported this weekend that a company hoping to sell alcoholic frozen ice pops has had its nails trimmed. The State Liquor Authority in New York has refused to give its approval to Integrated Beverage Group’s ice pops, known as Freaky Ice, and a state judge has supported the refusal.

The ice pops, which carry a 4.8% alcohol content, have been deemed too similar to non-alcoholic ice pops and their adults-only labelling was too small.

Never give up, people – there must be a way we can stick it to the man.


BLOG

Non-alcoholic beer fails the Bernstein challenge

Crazy days in the Bernstein offices. Taking time out from being one of the world’s top beverage analysts, the Bernstein team, lead by its London-based veteran Trevor Stirling, held its very own taste ...

BLOG

AG Barr launches Funkin innovation search

AG Barr has lined up a Funkin campaign in the UK to find an 'innovation champion'. ...

BLOG

Are you a beer geek? Take the Brewdog quiz and find out

Brewdog, the Scottish craft brewer, likes to claim its drinkers are some of the most knowledgeable around....

BLOG

The (temporary) return of Paul Walsh to the drinks debate

Paul Walsh just can't stay away from the drinks industry....

just-drinks homepage



Forgot your password?