Blog: A new look for Tizer?

Michelle Russell | 9 March 2011

An "especially pleasing" fourth quarter for AG Barr has clearly prompted the UK soft drinks maker to take a fresh look at its brands.

Remember Tizer? Well the brand is set for a revamp, according to Marketing Week. The CSD brand is to receive a new logo and strapline: "The Great British Pop". The revamp is expected to roll out from next month.

A spokesperson for AG Barr declined to confirm the reports when contacted by just-drinks. "Tizer, as with the rest of our portfolio is the subject of new news and marketing investment in 2011," the spokesperson said. "We will be ready to announce our plans on Tizer during mid-May."

Watch this space.


BLOG

Non-alcoholic beer fails the Bernstein challenge

Crazy days in the Bernstein offices. Taking time out from being one of the world’s top beverage analysts, the Bernstein team, lead by its London-based veteran Trevor Stirling, held its very own taste ...

BLOG

AG Barr launches Funkin innovation search

AG Barr has lined up a Funkin campaign in the UK to find an 'innovation champion'. ...

BLOG

Are you a beer geek? Take the Brewdog quiz and find out

Brewdog, the Scottish craft brewer, likes to claim its drinkers are some of the most knowledgeable around....

BLOG

The (temporary) return of Paul Walsh to the drinks debate

Paul Walsh just can't stay away from the drinks industry....

just-drinks homepage



Forgot your password?