Product launches: Latest news and analysis articles

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Heritage won't win hard seltzer's summer showdown

Earlier this month, Molson Coors Beverage Co management showed remarkable verbal dexterity when dodging questions on whether the US market w...

Is Molson Coors set to pivot away from beer?

There was a lot to take in from yesterday's news that Molson Coors is to massively overhaul its global operations. Top-line are the jobs los...

Coca-Cola reaps rewards of CEO's innovation bet

The Coca-Cola Co's James Quincey has been talking about innovation since he took over as CEO from Muhtar Kent in 2017....

Diageo at "peak innovation" - NPD showcase

Yesterday, Diageo presented some of its newer spirits and beer launches to the media in an innovation showcase at the company's London city...

Latest Interviews

"It's still really hard for black and brown entrepreneurs to raise capital in CBD" - Tanisha Robinson, CEO of CBD beverage company W*nder 6 Nov 2019

Thandie Sibanda

Earlier this year, Tanisha Robinson quit her role as chief disruption officer at Scottish craft brewer BrewDog to create her own CBD-infused drinks brand. W*nder (pronounced 'wonder') is a CSD that contains vitamins and CBD to provide energy, focus and a "better life balance". Robinson credits herself as a black female CEO that has tapped into an industry that other ethnic minorities may never gain access to. This week, just-drinks spoke to Robinson to learn how her previous employment experiences have influenced her start-up and what the future holds for her CBD drinks brand ahead of next year's launch.


"We're putting our money where our mouth is" - Halewood Wines & Spirits jumps into CBD with hemp rum - Focus 5 Jul 2019

Andy Morton

At a London cocktail trade show in London earlier this week, the Dead Man's Fingers stall was causing a bottleneck. Bartenders and other interested parties blocked the aisles to get a taste of the spiced rum brand's newest innovation, a hemp-flavoured spirit infused with CBD. The ingredient, mainly extracted from hemp but also present in cannabis, is already a big noise in the soft drinks scene. But, London's cocktail cognoscenti haven't seen anything like this before. 

Latest News

Henkell Freixenet's Freixenet Italian still wines - Product Launch 3 Apr 20

Andy Morton

Henkell Freixenet has launched a range of still wines under its Freixenet sparkling wine brand.


Dash Water’s Dash Peach sparkling water - Product Launch 3 Apr 20

Rafaela Sousa

Dash Water has lined up a new flavour for its namesake sparkling water range in the UK.


Elysian Brewing’s Elysian Rolling Stone lager - Product Launch 2 Apr 20

Rafaela Sousa

Anheuser-Busch InBev-owned Elysian Brewing has partnered with Rolling Stone magazine to create a new lager for the US.


Lucas Bols NV’s Damrak Virgin 0.0 alcohol-free gin - Product Launch 2 Apr 20

Rafaela Sousa

Lucas Bols has lined up the launch of its first non-alcoholic gin in the US and the Netherlands.


Moet Hennessy’s Ardbeg 5 Year Old Wee Beastie - Product Launch 30 Mar 20

Andy Morton

Moet Hennessy is to launch the youngest Scotch whisky from Islay distillery Ardbeg.


Anheuser-Busch InBev's Hoegaarden Cherry Blossom - Product Launch 30 Mar 20

Rafaela Sousa

The US division of Anheuser-Busch InBev has launched a new flavour in its Hoegaarden portfolio in the country.



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