Product launches: Latest news and analysis articles

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Australia: The Home of Soft Drink Innovation

Having recently returned from Australia, Ray Rowlands of Drinksinfo Ltd, takes a look at some of the recent soft drinks developments he enco...

SodaStream machine just missing a back rub - CEO

SodaStream is to raise the stakes in the battle for the home carbonation market with a platform that dispenses both hot and cold drinks....

Spirits - Where does 'Craft' End and 'Mass' Begin?

In spirits, the craft segment is making hay, with consumers buying into the category's more artisanal, less global approach. But, where is t...

CSD sales set to shine - Coca-Cola Co CEO

The CEO of Coca-Cola Co has said the next decade will provide a “tremendous” growth opportunity for sparkling beverages, as global consumers...

Latest Interviews

Interview - William Grant & Sons 16 Mar 2015

Olly Wehring

This week, we speak to William Grant & Sons' global whisky specialist for innovation, and just-drinks subscriber, Kevin Abrook.


Interview - PepsiCo chief scientific officer, Pt 2 22 Jul 2014

Olly Wehring

Last week, we published the first part of our interview with Dr Mehmood Khan, chief scientific officer at PepsiCo and head of global research & development. Here, in the second and final part, Dr Khan gives us a tour of the inner workings of PepsiCo's R&D approach and defines success and failure for his department.

Latest News

Moet Hennessy's Hennessy 250 Collector’s Blend 26 Mar 15

Olly Wehring

Moët Hennessy has started the 250th anniversary celebrations for Hennessy Cognac with the release of a limited edition iteration of the brand.


Westons Cider unveils flavoured Old Rosie variants 26 Mar 15

James Wilmore

Westons Cider is launching three new lower-strength seasonal variants of its Old Rosie brand to capitalise on continuing growth in the UK's flavoured cider market.


Chilli targets beer with Rekorderlig Dry Apple 25 Mar 15

Andy Morton

The team behind Swedish cider Rekorderlig has said it wants the brand's new Dry Apple variant to be the cider version of Peroni and Corona.


Craft is an 'abused' term - Pernod Ricard exec 25 Mar 15

James Wilmore

The head of Pernod Ricard's 'Our/Vodka' division has claimed that craft is an “abused” term in the spirits industry and causes confusion among consumers.


NPD - Beam Suntory's Pinnacle Cucumber Vodka 25 Mar 15

Andy Morton

Beam Suntory has launched a cucumber-flavoured variant of its Pinnacle vodka brand for the US market.


Heaven Hill's Burnett’s Cherry Limeade, Apple Berr 25 Mar 15

Olly Wehring

Heaven Hill Distilleries has expanded the range of flavours in its Burnett’s vodka stable.

Latest blogs

Coca-Cola courts controversy over milk ad 5 Dec 14

James Wilmore

Advertising can be a strange beast.


Has beer gone to the dogs? Will it make you feel ruff? Has it got... OH, FORGET IT! 21 Nov 14

Olly Wehring

I've stopped short of covering it as a product launch story on just-drinks, but take a look at this. Released this month in the UK, Snuffle Dog Beer is already available in 25 markets.

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