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"Our latest campaign was fuelled by simply looking at Google" - just-drinks speaks to Beam Suntory's global chief marketing officer, Rebecca Messina 13 Jun 2018

Andy Morton

Rebecca Messina joined Beam Suntory two-and-a-half years ago to lead global marketing after spending the previous two decades with The Coca-Cola Co. This week, Messina took time out from Beam Suntory's annual global conference in Barcelona to sit down with just-drinks and talk about what lessons she has brought from Coca-Cola to her current role, the challenges of marketing around stock shortages and why there would be no winners from a Trump trade war.

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"All of us feel a great deal of responsibility" - just-drinks meets Hector Gorosabel, Asahi Europe CEO - Part II 10 May 2018

Andy Morton

After leading the sell-off of SABMiller's European beer brands to Asahi, Hector Gorosabel was then hired by the Japanese group to take them to a new audience, as CEO of its European office. In the second of just-drinks' two-part interview (click here for part I), Gorosabel discusses how the old SAB playbook is still in use, the challenges of brewing Asahi Super Dry in Europe, and why the health & wellness trend shouldn't frighten the beer industry.

China the most attractive export market for wine, UK the least – ProWein 13 Nov 18

Lucy Britner

China is now the most appealing export market for the wine category, according to a new survey.

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Chinese consumers "less about show, more about know" - Diageo 9 Nov 18

Andy Morton

Chinese higher-end spirits consumers are moving from "show" to "know", Diageo has said, as the trend of conspicuous consumption makes way for a greater desire for knowledge and experience.

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The Coca-Cola Co to expand Vietnam footprint with fourth factory 26 Oct 18

Andy Morton

The Coca-Cola Co is to build a US$300m facility in Hanoi, according to the Vietnamese Government.

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If you read only one thing... - This week's must-reads on just-drinks 19 Oct 18

Lucy Britner

Here's a look at the biggest stories and the best content from just-drinks this week.

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Higher-price focus to grow Remy Cointreau ahead of spirits rivals - analyst 25 Sep 18

Andy Morton

Remy Cointreau's focus on the higher-end of the spirits category will result in a pace of growth to outpace its bigger rivals over the next five years, an analyst has forecast.

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Premium allure tempts Sapporo back to China with Anheuser-Busch InBev 20 Sep 18

Olly Wehring

Sapporo Breweries has announced its pending return to China, partnering up with Anheuser-Busch InBev's operations in the country to handle distribution.

Tax Free World Association - Day two: Diageo defends Haig Club as Pernod Ricard backs Jameson 21 Oct 15

Andy Morton

just-drinks is in Cannes this week the Tax Free World Association show. Here's the second part of Andy Morton's blog, which will keep you up-to-date at one of the most important dates in the Travel Retail calendar.

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Polish vodkas prove their worth in Ukraine 26 Jan 15

Andy Morton

One, perhaps minor, consequence of the conflict in Ukraine appears to be a fall in sales of Russian vodka in the country.