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"Our latest campaign was fuelled by simply looking at Google" - just-drinks speaks to Beam Suntory's global chief marketing officer, Rebecca Messina 13 Jun 2018

Andy Morton

Rebecca Messina joined Beam Suntory two-and-a-half years ago to lead global marketing after spending the previous two decades with The Coca-Cola Co. This week, Messina took time out from Beam Suntory's annual global conference in Barcelona to sit down with just-drinks and talk about what lessons she has brought from Coca-Cola to her current role, the challenges of marketing around stock shortages and why there would be no winners from a Trump trade war.

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"All of us feel a great deal of responsibility" - just-drinks meets Hector Gorosabel, Asahi Europe CEO - Part II 10 May 2018

Andy Morton

After leading the sell-off of SABMiller's European beer brands to Asahi, Hector Gorosabel was then hired by the Japanese group to take them to a new audience, as CEO of its European office. In the second of just-drinks' two-part interview (click here for part I), Gorosabel discusses how the old SAB playbook is still in use, the challenges of brewing Asahi Super Dry in Europe, and why the health & wellness trend shouldn't frighten the beer industry.

China wine delays "no longer an issue" - Pernod Ricard 15 Jun 18

Andy Morton

Pernod Ricard has played down reports claiming that its wines have been delayed at Chinese ports as part of wider pressure on Australian imports.

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The Coca-Cola Co ramps up China footprint with new factory 15 Jun 18

Andy Morton

The Coca-Cola Co has opened a new production plant in southern China.

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'New retail' will become normal retail in China – Pernod Ricard China MD 13 Jun 18

Lucy Britner

The head of Pernod Ricard's operations in China has claimed that so-called 'new retail' is fast becoming a reality in the country.

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Younger consumers, NBA deal help return Pernod Ricard's Chivas to growth in Asia 11 Jun 18

Lucy Britner

Pernod Ricard has reported a return to growth for its Chivas brand in Asia, thanks to its repositioning of the whisky to connect with younger consumers in the region.

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Remy Cointreau CEO joins Pernod Ricard in hailing China Cognac health 8 Jun 18

Andy Morton

The head of Remy Cointreau has added her own weight to bullish industry sentiment on China's Cognac category, saying she expects strong growth for the category in the country over the coming year.

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Mid-range international spirits should look to China - research 30 May 18

Olly Wehring

The ongoing battles in China in both the international premium spirits and the locally-produced baijiu segments has opened up a significant opportunity for mid-range international brands with healthy backing, according to recently-released research.

Tax Free World Association - Day two: Diageo defends Haig Club as Pernod Ricard backs Jameson 21 Oct 15

Andy Morton

just-drinks is in Cannes this week the Tax Free World Association show. Here's the second part of Andy Morton's blog, which will keep you up-to-date at one of the most important dates in the Travel Retail calendar.

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Polish vodkas prove their worth in Ukraine 26 Jan 15

Andy Morton

One, perhaps minor, consequence of the conflict in Ukraine appears to be a fall in sales of Russian vodka in the country.