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"In the future, all of our products should be in paper packaging" - Louise Werner, director of future packaging at Pernod Ricard’s The Absolut Co 28 Oct 2019

Andy Morton

Pernod Ricard's Absolut vodka division has joined a group of companies including Carlsberg and The Coca-Cola Co to develop paper packaging robust enough to hold beverages. The companies have formed Paboco, a paper bottle company that has just released two prototypes. Earlier this month, just-drinks spoke to Absolut's Louise Werner, director for the future of packaging, to hear how paper bottles could save companies money and help achieve sustainability goals.

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Blockchain in drinks traceability and beyond - Interview 14 Aug 2019

Rosie Lintott at GlobalData

At the start of this year, labelling manufacturer Avery Dennison announced a collaboration with technology start-up Everledger to develop a blockchain-based labelling offering that would allow wine bottles to be tracked using near-field communication technology. GlobalData's Rosie Lintott spoke to Julie Vargas, director of Avery Dennison's global market development for radio frequency identification (RFID) in the food and drink sector, about the project and to find out more about blockchain's broader industry applications.

If you read only one thing... - This week's must-reads on just-drinks 15 Nov 19

Olly Wehring

Here's a look at the biggest stories and the best content from just-drinks this week.

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Anheuser-Busch InBev deal good for shareholders - Craft Brew Alliance CEO 14 Nov 19

Andy Morton

The CEO of Craft Brew Alliance has expressed his satisfaction at the price Anheuser-Busch InBev will pay for his company's shares.

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Anheuser-Busch InBev ad warns Budweiser drinkers to hydrate - video 14 Nov 19

Andy Morton

Anheuser-Busch InBev has launched an advert for the Budweiser brand that encourages consumers to drink water between beers.

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How has Craft Brew Alliance performed in YTD 2019? - results data 13 Nov 19

Olly Wehring

Craft Brew Alliance has hailed a slight lift in third-quarter depletions, although the group's sales in the three months came in down by low single digits.

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Heineken replaces Carlsberg as UEFA Euro sponsor for 2020 tournament 13 Nov 19

Olly Wehring

Heineken has strengthened its presence in European football, with its namesake beer replacing Carlsberg as the 'official beer' of the next UEFA Euro tournament.

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Anheuser-Busch InBev swallows up Craft Brew Alliance 12 Nov 19

Andy Morton

Anheuser-Busch InBev is to take complete control of Craft Brew Alliance after finally agreeing a deal to buy the US brewing collective.