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"Consumers are not stupid - they're the trendsetters" - just-drinks speaks to Diageo's chief digital officer, Ben Sutherland - Part II 13 Dec 2019

Olly Wehring

Olly Wehring speaks to Diageo's chief digital officer, Ben Sutherland. Here, in the second part of an exclusive two-part interview, Sutherland talks about breaking through to 'dark social', the power of imfluencers and the lack of a digital rule book for beverage.

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"The shift we're seeing is towards more personal and private social networks" - just-drinks speaks to Diageo's chief digital officer, Ben Sutherland - Part I 10 Dec 2019

Olly Wehring

Earlier this year, just-drinks published its latest issue of FUTURES, a series of reports that consider the longer-term future. The report, 'Over the Influence? The future of social media' is available to download free of charge here. For the report, editor Olly Wehring spoke to Diageo's chief digital officer, Ben Sutherland. Here, in an exclusive two-part interview, Sutherland tells us what he does, how he does it and why it's the shape of things to come.

If you read only one thing... - This week's must-reads on just-drinks 24 Jan 20

Olly Wehring

Here's a look at the biggest stories and the best content from just-drinks this week.

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Anheuser-Busch InBev unveils Budweiser Super Bowl ad - video 23 Jan 20

Andy Morton

Anheuser-Busch InBev has handed an early release to one of its Super Bowl ads, a Budweiser commercial that showcases "viral acts of humanity".

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Distill Ventures names Gareth Bath European MD 23 Jan 20

Andy Morton

The Diageo-backed incubator programme, Distill Ventures, has appointed a former BrewDog managing director as its new Europe head.

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Kopparberg's Kopparberg Cherry cider - Product Launch 23 Jan 20

Andy Morton

Kopparberg has released a Cherry flavour as it expands its range of fruit-flavoured ciders.

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E&J Gallo Winery's Barefoot Hard Seltzer - Product Launch 23 Jan 20

Lucy Britner

E&J Gallo Winery's Barefoot Hard Seltzer

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Lagunitas Brewing Co to axe 5% of staff amid domestic struggles 22 Jan 20

Andy Morton

Heineken-owned craft brewer Lagunitas Brewing is to cut its workforce after what the company called a "hard-fought" 2019.