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Why are spirits brand owners still getting women wrong? - comment
29 July 2020 | Richard Woodard
The recent unveiling by Bacardi of its Plume and Petal brand backfired somewhat, with the group stirring up a social media storm with the lower-abv vodka. Spirits category commentator Richard Woodard thinks he may know what the problem was. Again.... read more
Heritage is holding spirits brands back from progress - comment
16 July 2020 | Amy Hopkins
The Black Lives Matter movement has forced the drinks industry to take a long, hard look in the mirror. For this reflection to turn into long-term action and progress, however, it's time whisky and rum brand owners reassess their blind loyalty to heritage, writes Amy Hopkins.... read more
Brewers should offload value assets as worst-case COVID scenario fails to materialise - comment
10 July 2020 | Andy Morton
In the same way that sports fans might jump at the pre-game offer of a draw against feared opponents, Carlsberg management would probably have been happy if - when the coronavirus lockdown started - a benevolent angel granted them a guaranteed half-year sales slide of 'only' 12%.... read more
Why black lives in wine should matter more than ever before - comment
9 July 2020 | Chris Losh
More than any other drinks category, wine has long had an issue with diversity. For long-standing wine commentator Chris Losh, the Black Lives Matter movement has engendered a strong sense of deja-vu.... read more
Why COVID-19 has restored plastic's popularity in soft drinks - comment
7 July 2020 | Lucy Britner
Before COVID-19 changed everything, 'plastic' was little more than a dirty word that was only getting dirtier. Now, however, the packaging material could provide a neat solution to consumer unease over cleanliness. Lucy Britner explains.... read more
How white spirits is trying to ride the hard seltzer craze - comment
25 June 2020 | Richard Woodard
While brewers have been racing to enter hard seltzer, spirits brand owners have been slower to jump in, with some preferring to push their existing offerings' seltzer-related cues. Category commentator Richard Woodard considers how successful they've been, so far.... read more
Spirits gift boxes are on the way out, they will not be missed - comment
25 June 2020 | Andy Morton
Remy Cointreau's announcement this week that it is to discontinue more gift boxes for Remy Martin is another nail in the coffin of cardboard packaging.... read more
Black Lives Matter - How brewers can be part of the coming change - comment
23 June 2020 | Stephen Beaumont
The 'Black Lives Matter' movement has prompted us all as individuals to question our views on our fellow humans. Companies are not immune from this self cross-examination, with beer commentator Stephen Beaumont suggesting the brewing community has a big part to play in driving future equality for the black community.... read more
Why craft whisky/whiskey will never be the same again - comment
11 June 2020 | Amy Hopkins
The craft whisk(e)y industry is trapped in a vice, with pressure from the coronavirus pandemic and retaliatory tariffs deepening the cracks that have existed for some time. In her debut for just-drinks, dark spirits category commentator Amy Hopkins forecasts that the road to recovery will be long and hard, and only the strong will survive.... read more
Brown-Forman's Chambord write-down signals tough times ahead for back-bar stalwarts - comment
10 June 2020 | Andy Morton
Yesterday's results from Brown-Forman have made it clear that when it comes to the fallout from the coronavirus, spirits brands will have vastly differing fortunes.... read more
Is there something wrong with C&C Group? - comment
5 June 2020 | Olly Wehring
Forgive my patronising tone, but I'm worried about you. I'm talking to C&C Group, who despite posting a lift in full-year sales earlier this week, looks precariously-placed to weather the current - and future - choppy waters. And, as companies everywhere work to line up their ducks in a row to survive the coronavirus pandemic and its wider impact, I'm worried that some of your ducks may be dying - or dead.... read more
Why COVID-19 is making soft drinks walk an advertising tightrope - comment
4 June 2020 | Lucy Britner
Consumers' growing concerns about their health are not only well documented, but they're also a natural reaction to a global health crisis. But, several soft drinks and supplements companies are getting their messages wrong. Lucy Britner investigates.... read more
Why France's wine industry should look beyond COVID-19 for the source of its woes - comment
2 June 2020 | Chris Losh
The wine producers in France are in a bit of a hole - but then, so is every other wine company around the world. Unlike their foreign peers, however, the French can't lay the blame squarely at a pandemic's door. Indeed, as Chris Losh discovers, the guilty party is much closer to home.... read more
What the beer category will look like, 12 months from now - comment
28 May 2020 | Stephen Beaumont
Everyone is asking what the world will be like post-COVID. Beer commentator Stephen Beaumont is no exception but, rather than look forward in weeks or months, Stephen takes a punt at what the brewing industry can expect to see in May 2021.... read more
Why the spirits category offers hope for the on-premise - comment
26 May 2020 | Richard Woodard
The coronavirus pandemic has decimated the on-premise around the world, with lockdowns leading to zero sales and furloughed staff in the channel. Those pubs and bars that will still be around as lockdown eases, however, could see consumers' stronger relationship with spirits provide a healthier - and sustainable - future. Spirits commentator Richard Woodard explains.... read more
Carlsberg and Marston's may be winners in UK JV, but there are losers - comment
22 May 2020 | Olly Wehring
Since COVID-19 started its worldwide creep earlier this year, the impact of measures introduced to curb the coronavirus has weakened a vast swathe of businesses. In drinks, industry observers have been holding their breath in anticipation of a splurge of M&A activity, at bargain-basement prices.... read more
Will White Claw's UK launch prove hard seltzer is lockdown resistant? - comment
15 May 2020 | Andy Morton
White Claw's first launch outside of North America may not be happening in the most auspicious of circumstances. But, the brand that took the US by storm can do the same in the UK - global pandemic or not.... read more
Why post-COVID spirits consumers will be 'living in the moment' - comment
14 May 2020 | Neil Ridley
As lockdown restrictions slowly start to ease in some markets, Neil Ridley considers how the post-COVID landscape is taking shape for spirits brand owners.... read more
Is Treasury Wine Estates setting up Penfolds to be the next Porsche? - comment
7 May 2020 | Chris Losh
In an attempt to distract himself from all things coronavirus, wine commentator turned to Treasury Wine Estates recent announcement about its Penfolds brand. just-drinks editor Olly Wehring asked of the proposed brand demerger: What is the point? Chris thinks he may have found one.... read more
What does the return of big soft drinks brands mean for health & wellness? - comment
5 May 2020 | Lucy Britner
As the coronavirus pandemic continues, consumers have returned to big brands. Soft drinks commentator Lucy Britner takes a closer look at the trend and assesses the impact on the category's health & wellness space.... read more
Why the gin category has Fever-Tree to thank for breaking the US - comment
30 April 2020 | Richard Woodard
The hunt for good news at the moment is proving quite the challenge, but spirits commentator Richard Woodard for one is feeling positive. Whisper it, but could high-end gin finally be about to make it big in the US?... read more
PepsiCo gets Bang for its buck in new Coca-Cola Co battle - comment
28 April 2020 | Andy Morton
PepsiCo's announcement today of an exclusive US distribution deal for Vital Pharmaceuticals' Bang Energy is a statement of intent to The Coca-Cola Co that the world's number one beverage company will not have it all its own way in energy drinks.... read more
How the post-COVID-19 beer industry will look - comment
28 April 2020 | Stephen Beaumont
Everyone's asking, so beer commentator Stephen Beaumont is having a stab at answering: What will the world be like when we come out 'the other side'?... read more
Grim reading ahead as Q1 results lift coronavirus veil - comment
20 April 2020 | Andy Morton
Over the next few weeks, the drinks industry will see the release of some of the most anticipated - and, not in a good way - quarterly results in its history.... read more
How the spirits category can ride out the coronavirus storm - comment
16 April 2020 | Neil Ridley
With most of the world on lockdown, Neil Ridley explores how the spirits category can continue to support itself once the coronavirus pandemic eases.... read more
Soft drinks fight to stay relevant in COVID-19 world - comment
14 April 2020 | Lucy Britner
From Corporate Social Responsibility to e-sports, soft drinks brand owners are moving their marketing budgets to reach changing consumer priorities that have been emphasised by the coronavirus pandemic. How successful will they be? Lucy Britner investigates.... read more
How is the coronavirus hitting the wine industry? - comment
9 April 2020 | Chris Losh
Every industry is being severely impacted by the coronavirus pandemic. In wine, the sales channels have been battered while production also has battles to fight. Category commentator Chris Losh surveys the wreckage.... read more
Treasury Wine Estates' Penfolds demerger - Seriously, what is the point? - comment
8 April 2020 | Olly Wehring
In announcing the initial conclusions of a recent business review, Treasury Wine Estates today prompted the very simple question: Why?... read more
What impact will COVID-19 have on drinks M&A? - comment
7 April 2020 | Mario Zepponi
Several weeks into COVID-19's appearance and its rapid spread in the US, the virus's impact on the beverage alcohol industry and related merger and acquisition activity is starting to come into focus. Some commentators have covered in detail the epidemic's impact on particular beer, wine and spirits brands and sales channels, notably the dramatic shift towards off-premise sales at the expense of everything else. Unaddressed is what this means for the current M&A environment and aspiring buyers and sellers during what looks to be a year of continued market volatility.... read more
Coronavirus takes shine off hard seltzer's moment in the sun - comment
2 April 2020 | Andy Morton
It was supposed to be the summer of seltzer. But the coronavirus outbreak in the US has put paid to what analyst estimated would be a 270% increase in sales this year for one of the hottest categories in alcoholic drinks.... read more
1 April 2020 | GlobalData
Alcoholic drinks brands must balance consumers’ established preferences with market norms, a growing openness to innovation and products that cross traditional category or flavour lines.... read more
What advice for the beer category in the time of COVID-19? - comment
26 March 2020 | Stephen Beaumont
There's only one subject on everyone's minds at the moment, Stephen Beaumont included. This month, our beer expert looks at the options available to brewers in these deeply troubling times.... read more
Why there must be more to your spirits brand than provenance and quality - Part II - comment
24 March 2020 | Richard Woodard
Earlier this month, category commentator Richard Woodard set the cat among the spirits pigeons when he argued that there's more to a successful spirits brand than the traditional cues. Richard returns to our pages here with... more of the same.... read more
Hard seltzer movement is here to stay - GlobalData comment
19 March 2020 | GlobalData
Now that more beverage brand owners are tapping into hard seltzers, it is likely that this market will grow outside of North America and to similarly health-centric regions such as Europe and the Asia Pacific region, according to GlobalData.... read more
How UK food & drink SMEs can survive the coronavirus - comment
17 March 2020 | John Stapleton
Food & drink entrepreneur John Stapleton, who created and sold brands New Covent Garden Soup Co and Little Dish, believes there are a number of steps SMEs can take to help them survive coronavirus.... read more
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