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Chris Losh

Why do consumers find wine so... boring? - Comment

3 September 2019 | Chris Losh

Our resident wine commentator, Chris Losh, has spent some time on 'the other side'. He's returned from his recent visit to the spirits world armed with some challenging advice for the wine trade.... read more

Why the wine consumer is getting angry and what you should do about it - Comment

9 July 2019 | Chris Losh

Climate change is having a seismic effect on the global wine industry, but not only in the vineyards. Chris Losh believes consumer sentiment towards companies is also taking a hit from freak weather spates.... read more

Wine's uphill struggle with the health & wellness trend - Comment

6 June 2019 | Chris Losh

This month, category commentator Chris Losh has some worrying news for the wine industry. The rising preference among consumers for drinks that do them good at best and cause no harm at worst is a train that is leaving the station. And, wine risks being stuck on the platform.... read more

How the wine industry can surf the waves of consumer change - Comment

7 May 2019 | Chris Losh

Chris Losh has been around long enough to know 'category change' when he sees it. As a wine commentator, however, he hasn't had too much change to report on. Until now.... read more

Wine - Get your head out of the sand, get with the can - Comment

2 April 2019 | Chris Losh

The times, they are a-changing. As newer consumers consider what to drink, Chris Losh suggests the answer for wine is already here - provided the category can get away from its obsession with glass bottles.... read more

Why is wine getting more complicated in an age of simplicity? - Comment

5 March 2019 | Chris Losh

In his latest missive for just-drinks, wine commentator Chris Losh voices his concerns about what he sees as the over-complication of the category at a time when consumers are craving less detail, not more.... read more

How to adapt to changing trends in wine - A case-study - Comment

5 February 2019 | Chris Losh

The wine category has long had a reputation for being too slow to react to changing trends, both among consumers and within the industry. Chris Losh highlights a bold move to right these wrongs, from - of all places - France.... read more

What's coming up in wine in 2019? - Predictions for the Year Ahead - Comment

10 January 2019 | Chris Losh

This month, our category commentators are lining up to share with us their thoughts on how 2019 will shape their respective sectors. Here's Chris Losh, our wine expert, with his take on the year ahead.... read more

Why water will be more important than wine in the years ahead - Comment

13 November 2018 | Chris Losh

Changes to the global climate have long had an effect on wine producers. Recent extremes, however, have upped the ante. Wine commentator Chris Losh considers the drought-affected landscape of today, and warns of how the situation will likely deteriorate tomorrow.... read more

Why the world's wine producers won't have it all their own way in China - Comment

11 October 2018 | Chris Losh

Fresh off the plane after a trip to China, just-drinks' wine commentator, Chris Losh, brings us his take on the category in the country and finds that the greater threat to success for the world's wine producers comes from within.... read more

Why wine is dangerously exposed to the cannabis tidal wave - Comment

6 September 2018 | Chris Losh

just-drinks' regular wine commentator Chris Losh has been away this summer. While away, has he been smoking something? If he has, it's given him something to warn the global wine category about.... read more

What will the wine consumer of the future look like? - Comment

10 July 2018 | Chris Losh

Chris Losh is looking to the future in this, his latest postcard from the far edges of wine. Our wine category commentator reports this month on how the consumer of tomorrow is shaping up.... read more

Can 'natural wine' ride the Millennial wave? - Comment

14 June 2018 | Chris Losh

just-drinks' wine commentator, Chris Losh, wants to tell you a story. A story about 'natural wine'. So, join him, as we travel back in time to a more innocent time...... read more

What can the wine industry learn from Concha y Toro? - Comment

15 May 2018 | Chris Losh

When the aristocratic Don Melchor de Casa Concha wanted to keep thirsty winery workers from drinking his best wine, he made up a story that the devil lived in the wine cellar where the barrels were kept. It was a high-risk strategy.... read more

Accolade Wines and Conviviality - The best and the worst of wine? - Comment

9 April 2018 | Chris Losh

A supernova of activity, relatively speaking, in the wine industry last week has sent our wine commentator, Chris Losh, into a literary tailspin. Accolade Wines and Conviviality are to blame.... read more

Where does the wine trade fit in the great recycling debate? - Comment

15 February 2018 | Chris Losh

Soft drinks firms have long been under scrutiny when it comes to single-use plastic bottles. As the debate widens out to encompass more industries and all forms of sustainability, Chris Losh looks at what it means for the wine trade. ... read more

What's coming up in wine in 2018? - Predictions for the Year Ahead - Comment

11 January 2018 | Chris Losh

This month sees just-drinks let its category commentators loose on the year ahead. Here, Chris Losh tells us how he sees 2018 panning out for the global wine category.... read more

Why 2017 has been the most dramatic year in living memory for wine - Comment

15 November 2017 | Chris Losh

As 2017  draws to a close, Chris Losh looks back at a year that will go down in history as a major turning point for the global wine industry.... read more

Why the wine industry is failing women - Comment

12 October 2017 | Chris Losh

Chris Losh returns this month to look at the gender gap in the wine industry, although his observations could quite easily apply to all drinks sectors, indeed, to industry in general.... read more

Why is Pernod Ricard the only major multi-category player still in wine? - Comment

19 September 2017 | Chris Losh

It's a question that has been asked a thousand times. But, Chris Losh is nothing if not persistent, especially at a time when other multi-category companies are giving wine the big heave-ho.... read more

Why California must wage wine wars on all fronts - Comment

13 July 2017 | Chris Losh

This month, wine commentator Chris Losh heads to California and discovers a wine region buoyed by healthy figures but weighed down by matters below the surface.... read more

Why Marlborough is looking to up its New World wine game - Comment

7 June 2017 | Chris Losh

This month, wine commentator Chris Losh heads to Marlborough in New Zealand, to see how some folk in the wine region are trying to make its wine less 'meh' and more ... more.... read more

Can Europe's wine industry weather the weather? - Comment

12 May 2017 | Chris Losh

A recent warm spell has thrown wine commentator Chris Losh out of kilter. But, if you think he's got problems, consider what these weather blips do for Europe's wine producers.... read more

As the rich get richer and the poor get poorer, how long before wine faces its own revolution? - Comment

12 April 2017 | Chris Losh

Much has been made over the last year of the 'silent majority'; the long-suffering populations who have seen much of what they believed in eroded, their jobs migrated and workplaces closed, their standard of living on a seemingly endless downward curve. Chris Losh says the same headwinds are being felt across the wine world.  ... read more

What does the future look like for Australian wine? - Comment

21 March 2017 | Chris Losh

Earlier this year, Chris Losh attended an Australian tasting in the UK and got a glimpse of the future for the country's wine producers. Here's what he saw.... read more

Chile's wine future burned by wild fires - Comment

9 February 2017 | Chris Losh

Wild fires hit the Chilean - and then global - headlines earlier this month. The subsequent damage to some of the country's vineyards may have affected just a few, but, as Chris Losh observes, that damage could have catastrophic consequences for Chile's flag-bearing wine makers.... read more

What's coming up in wine in 2017? - Predictions for the Year Ahead - Comment

12 January 2017 | Chris Losh

Throughout this month, just-drinks' regular category commentators will be sharing their predictions for the year ahead. First up is Chris Losh, who flags what we should look out for in 2017.... read more

Where have all wine's young guns gone? - Comment

10 November 2016 | Chris Losh

As the drinks world is lit up by new spins on established sectors, Chris Losh considers whether the wine category risks getting left behind by the International Bright Young Things.... read more

Why wine has become a slave to water - Comment

11 October 2016 | Chris Losh

The importance of water in the production of wine has grown in recent years, to such an extent that many wine companies are struggling. Chris Losh considers where irrigation has become a problem issue.... read more

Why China is as much about wine production as wine consumption - Comment

8 September 2016 | Chris Losh

Looking through the mist, Chris Losh can see China's wine production efforts becoming of greater importance to the wine world than the country's potential to consume the stuff.... read more

Why Brexit is a disaster for the wine category - Comment

5 July 2016 | Chris Losh

The UK's referendum rejection of the European Union is bad news for the wine trade, the UK and the EU itself, argues Chris Losh as he pores over the entrails of a slaughtered sacred cow in search of enlightenment.... read more

Is the wine industry prepared for the environmental changes ahead? - Comment

9 June 2016 | Chris Losh

Late last month, Chris Losh attended the International Cool Climate Wine Symposium, held in Brighton on the south coast of England. Among the presentations over the three days, delegates heard plenty of talk about the weather - something not uncommon in the UK.... read more

Is the wine industry confusing its consumers? - Comment

3 May 2016 | Chris Losh

This month, Chris Losh considers trends in the wine industry that risk at best confusing consumers or, at worst, alienating them altogether.... read more

Is the wine industry guilty of talking only to itself? - Comment

5 April 2016 | Chris Losh

As long-standing a wine commentator as Chris Losh has seen trends come and go. But, how successful has the wine category been at following - or even setting - these trends?... read more

Is the end nigh for Sauvignon Blanc? - Comment

15 March 2016 | Chris Losh

This month, Chris Losh looks at Sauvignon Blanc, a varietal synonymous with - and dominant in - New Zealand. Has Sauvignon Blanc hit the top and had to stop?... read more