Latest Insights

Millennials not the only fruit for Absolut 4 Apr 2017

The saga of Absolut's travails in the US continues, with the mooted recovery in the Pernod Ricard-owned vodka brand's fortunes proving more elusive than the company had hoped. Are Millennials to blame? Richard Woodard reports.


The US craft beer sector 2009-2016 - data 30 Mar 2017

Earlier this week, US trade body the Brewers Association released its craft beer volumes and sales figures in the country for 2016. Here, just-drinks provides an overview of the craft beer sector in the US over the past few years.


Top US Craft Brewers in 2016 - The facts 17 Mar 2017

Earlier this week, US trade body The Brewers Association released its chart listing the largest craft brewers in the country in volume terms. Here is the top 50.


Top US Brewers in 2016 -The facts 17 Mar 2017

Earlier this week, US trade body The Brewers Association released its annual chart listing the largest brewers in the country in volume terms in 2016. Here is the top 50.


Can Samuel Adams Boston Lager transcend craft? 27 Feb 2017

It's not often that senior executives publicly express disappointment at their company's results. Last week's statement from Boston Beer Co, however, saw founder Jim Koch do just that.

Latest News

Berkeley soda tax cuts sugared-beverage sales 26 Apr 2017

A new study has found that sugar-sweetened beverage sales in Berkeley have dropped by 10%, one year after the Californian city implemented a soda tax.


PepsiCo pulls craft sodas after US sugar mix-up 26 Apr 2017

PepsiCo has temporarily removed its craft-style beverages, Stubborn Soda and Caleb’s Kola, from US shelves after they were mistakenly made with beet sugar instead of cane.


Sparkling Ice lines up Amazon Dash service 26 Apr 2017

Talking Rain Beverage Co's Sparkling Ice brand has joined Amazon's quick-order service in the US. 


Pierre Ferrand Reserve Double Cask Cognac - NPD 25 Apr 2017

Maison Ferrand has released its first Cognac to be aged in two different casks. Pierre Ferrand Reserve Double Cask Cognac was aged in traditional French oak Cognac casks and in casks that once held Banyuls, a fortified wine produced and aged in the south of France.


Phusion Projects’ Four Loko Shots - NPD 24 Apr 2017

Phusion Projects is targeting the shots drinking occasion with the release of three new spirits variants under its Four Loko brand name.


AB InBev lays ground for home-grown Miami brewery 20 Apr 2017

Anheuser-Busch InBev is to launch its own craft-style brewery in Miami this year.


Stallone, Canelo Alvarez star in Tecate ad 20 Apr 2017

Heineken has rolled out the latest adverts in the US for its Mexican beer brand, Tecate.


Coca-Cola Life included in US Share A Coke push 20 Apr 2017

The Coca-Cola Co is to include Coca-Cola Life in its US Share A Coke marketing campaign for the first time.


The Beach Whiskey Co secures national US roll out 20 Apr 2017

The Beach Whiskey Co has lined up national distribution for its spirits brands. 


Edrington shifts innovation to US in shake-up 19 Apr 2017

Edrington is moving its super-premium innovation unit to the US amid a number of executive changes at the Scotland-based spirits company.

Latest blogs

Anheuser-Busch InBev execs have a dream - a US$350m-sized one 15 Nov 2016

Ever wondered what fuels Anheuser-Busch InBev's acquisitional drive? Is it naked ambition? Faith? The good of mankind?


Anheuser-Busch InBev's Bud Light ad pull shows not all campaigns can win 31 Oct 2016

Anheuser-Busch InBev is reportedly calling a halt to its Seth Rogan and Amy Schumer Bud Light campaign in the US.


Queues are forming for latest (Jim Beam) Apple product 9 Sep 2016

Move over iPhone 7 headphones-gate, there is a new Apple product causing a stir. Or a shake. Or just a shot.