Latest Insights

Does Carlsberg's new UK campaign treat consumers like suckers? - just-drinks thinks 16 Apr 2019

In 1991, Gerald Ratner, the owner of UK high street jewellery shop chain Ratner's, stepped into corporate infamy when he declared that some of the inventory his stores sold was "total crap".


Serious sustainability, channel-blurring, new tech and hyper-personalisation - The future of soft drinks according to Britvic – Focus 12 Apr 2019

Britvic called 2018 an "unprecedented year" in terms of events that affected the soft drinks industry in the UK. From the sugar levy, cold weather and C02 shortages to World Cup hopes and a sweltering hot summer, there were certainly some highs and lows. With 2018 behind us, the soft drinks maker yesterday turned its attention to what lies ahead. Here, just-drinks highlights the key trends for the UK soft drinks market in 2019 and beyond.


UK Deposit Return Scheme coming soon - Action Required! 5 Apr 2019

Almost exactly a year ago, the UK Government announced its intention to introduce a Deposit Return Scheme for the country. The proposal targets all drinks containers so, if you operate in the UK, this will affect you.


Budweiser Brewing Group - The end of Anheuser-Busch InBev? - just-drinks thinks 25 Mar 2019

If today's news of a company name change in the UK is a precursor to a wider change in the global brewing category, then I for one cannot wait.


How important is the plastic crisis? More important than Brexit - Sustainability Spotlight 20 Feb 2019

Public policy and corporate action in relation to plastic packaging were always likely to remain much-discussed topics in 2019. Less than two months into the year, this is proving to be the case. Ben Cooper reports.

Latest News

Britvic creates UK MD role for incubator arm WiseHead Productions 18 Apr 2019

Britvic has created a managing director position for its WiseHead Productions incubator unit in the UK.


Bacardi launches global Grey Goose campaign to combat "dumbed down" vodka category - video 18 Apr 2019

Bacardi's new global Grey Goose marketing campaign will attempt to make the vodka more relatable, the spirits company has said.


Hayman's True English Hopped Gin - Product Launch 18 Apr 2019

London-based gin producer Hayman's has launched the first gin from its 'Bartender Release' series.


Pernod Ricard creates Havana Club frozen daiquiri for UK push 17 Apr 2019

Pernod Ricard is launching a "highly-instagrammable" frozen daiquiri serve for its Havana Club rum as part of a new UK campaign.


Fever-Tree partners with Caffè Nero in Espresso & Tonic push 17 Apr 2019

UK premium mixers company Fever-Tree has lined up a partnership with coffee shop chain Caffè Nero to launch coffee and tonic drinks.


Accolade Wines' Hardys Foodies Range - Product Launch 17 Apr 2019

Accolade Wines is to launch three new expressions under its Hardys wine brand in the UK on-premise that will highlight the food they best pair with.


Heineken lines up UK Birra Moretti push - video 16 Apr 2019

Heineken has announced a new campaign for its Italian lager brand Birra Moretti.


Carlsberg aims for clean slate with UK beer drinkers; admits lager "probably not" best in world 15 Apr 2019

Carlsberg has called for a fresh start with UK beer drinkers after admitting to focussing on "quantity not quality" while making its flagship Carlsberg lager.


Berry Bros & Rudd's Fields, Morris & Verdin brings High Coast to UK 15 Apr 2019

Berry Bros & Rudd's on- and off-trade unit has launched several whiskies from a Swedish distillery into the UK market.


UK 12-month off-premise cider sales up 6% as value hits US$1.6bn - figures 15 Apr 2019

Cider sales in the UK off-premise have jumped 6% in the past 12 months, a report from cidermaker Thatchers has said.