Latest beverage news & analysis in North America

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Brown-Forman Performance Trends 2016-2020 - data

In early-June, Brown-Forman posted a flat set of sales numbers for the 12 months to the end of April 2020. The top-line rise of 3% registere...

Brown-Forman set fair to ride out the COVID storm

As companies across the entire drinks industry reach for their hats, one analyst believes Brown-Forman is better-placed than most to emerge...

Constellation Brands Performance Trends 2016-2020

In April, Constellation Brands reported its results for the 12 months to the end of February. Sales in fiscal-2020 were up 3% on the corresp...

Why gin has Fever-Tree to thank for breaking US

The hunt for good news at the moment is proving quite the challenge, but spirits commentator Richard Woodard for one is feeling positive. Wh...

Latest Interviews

"There might be deals to be made" - New York craft brewers warn of coronavirus impact 7 May 2020

Andy Morton

The head of the trade association for New York state's craft brewers has warned that the coronavirus could herald a new wave of consolidation as it hands more power to larger operators.

"Zero-based budgeting hasn't been successful in building brands" - just-drinks speaks to Ross Colbert, MD of global beverages at KPMG Corporate Finance - Part I 5 May 2020

Olly Wehring

Late last week, just-drinks caught up with Ross Colbert, the MD of global beverages at KPMG Corporate Finance in New York. In the first part of our exclusive two-part interview, Ross looks at how the drinks industry's M&A landscape has evolved, what the coronavirus will do to company valuations and the rise of the 'hybrid consumer'.

Latest News

The Boston Beer Co unveils ‘Live Truly’ campaign - video 10 Jul 2020

Rafaela Sousa

The Boston Beer Co has released a new marketing campaign for Truly, the second-biggest US hard seltzer brand by value and volume.

Pabst Brewing Co’s Pabst Blue Ribbon Hard Tea - Product Launch 10 Jul 2020

Rafaela Sousa

Pabst Brewing Co has added a peach-flavoured alcoholic tea to its non-beer portfolio in the US.

Artisanal Beverage Ventures’ Bold Rock Hard Tea and Hard Lemonade range - Product Launch 10 Jul 2020

Rafaela Sousa

Artisanal Beverage Ventures (ABV) has lined up the release of alcoholic teas and lemonades to its US hard cider producer Bold Rock.

PepsiCo adds Nigerian bank MD Segun Agbaje to board 9 Jul 2020

Rafaela Sousa

PepsiCo has appointed the head of Nigeria's Guaranty Trust Bank to its board.

Cocktail Courier unveils 12-serve margarita 'Party Can' 9 Jul 2020

Andy Morton

A US cocktail delivery service has launched a resealable 'Party Can' that contains 12 RTD cocktail serves.

LifeFuels releases flavour pods for Smart Nutrition Bottle 9 Jul 2020

Andy Morton

LifeFuels, a US company that makes a battery-powered 'smart' bottle that tracks consumption, has launched a range of new flavour pods.

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