Latest beverage news & analysis in Latin America

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Latest Insights

Concha y Toro Performance Trends 2015-19 - data

In mid-March, Concha y Toro posted a 7% rise in full-year sales from the 12 months of 2019. The performance was driven by exports of the gro...

Is the pisco breakthrough on its way? - analysis

Earlier this year, just-drinks visited an array of pisco producers in Chile, on a trip organised by trade association Pisco Chile. From smal...

How will Diageo change Cuban rum?

Last year, I spoke to Juan Gonzalez, the head of Cuba's state-owned rum company, Cuba Ron. It was one of the most entertaining afternoons of...

Brazil on its way back, but not in a hurry

Brazil's economic recovery, its slowest in two decades, may be hampered by a fragile job market, high interest rates and the strength of the...

Latest Interviews

just the Answer - Havana Club International's MD, Jerome Cottin-Bizonne 8 Apr 2015

James Wilmore

Being based in the Cuban capital of Havana has its benefits, such as having a swimming pool in front of your office. But, for Jérôme Cottin-Bizonne, head of Havana Club International, the JV between Pernod Ricard and the Cuban government, there's little time to relax as the rum brand gears up for global growth. Here, the 41 year-old executive sits down with just-drinks' deputy editor, James Wilmore.


just the Answer - Sebastian Aguirre, Concha y Toro Marketing Director for Premium Wines 23 Jan 2015

Olly Wehring

This week, editor Olly Wehring has been travelling through the winelands of Chile with the country's biggest wine producer, Concha y Toro. While there, he met Sebastian Aguirre, the company's marketing director for premium wines, to delve deeper into CyT's biggest brand, Casillero del Diablo.

Latest News

Destileria Colombiana's Dictador Capitulo Uno Port Cask Finish rum - Product Launch - Aged rum in the UK data 14 Jan 2021

Rhodri Morgan

Destileria Colombiana has kicked off a series of limited-edition aged expressions for its Dictador rum brand in the UK.


Dos Primos "ultra-premium" Blanco Tequila - Product Launch 13 Jan 2021

Olly Wehring

Country music singer Thomas Rhett has teamed up with his cousin, "pecan magnate" Jeff Worn, to set up a Tequila company targeting the category's ultra-premium end.


Bacardi plays on Patron "transparency" with Instagram ad - video 15 Dec 2020

Olly Wehring

Bacardi is set to run an Instagram activation for its Patrón Tequila brand, based around the festive season.


Casa Don Ramón adds Mezcal to US presence 24 Nov 2020

Rhodri Morgan

Tequila producer Casa Don Ramón is adding a Mezcal offering to its US product line.


Bruno Mars readies SelvaRey rum refresh 23 Nov 2020

Rhodri Morgan

Panamanian rum brand SelvaRey, which is co-owned by singer Bruno Mars, has lined up a packaging upgrade ahead of a wider global roll-out.


Concha y Toro boosts online presence for Trivento in US - video 20 Nov 2020

Olly Wehring

Concha y Toro is escalating its online marketing activity for the Trivento wine brand in the US.



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