News

US: WJ Deutsch & Sons switches from Bellboy to Southern Wine & Spirits in Minnesota

Most popular

Coca-Cola alcohol launch a statement of intent

Coca-Cola reaps rewards of CEO's innovation bet

Interview - Beam Suntory CEO Albert Baladi

How to reach Gen Z in the coronavirus era - focus

Why are spirits brands still getting women wrong?

MORE

Wine and spirits marketer WJ Deutsch & Sons has confirmed that it will partner with Southern Wine & Spirits to distribute its portfolio in the US state of Minnesota.

The company, which started marketing wine brands in 1981 before moving into spirits in 2009, said yesterday (16 April) that it switched to Southern last week. When contacted by just-drinks late yesterday, a spokesperson for Deutsch said that it had previously used Bellboy Corporation to distribute its brands in Minnesota. The spokesperson was unable to provide further details behind the change.

“WJ Deutsch & Sons has worked hand in hand with Southern Wine & Spirits for 31 years to build our brands,” said Deutch's CEO, Peter Deutsch. “We look forward to extending that success to the Minnesota market.”

This agreement between the two is “consistent with the other agreements that Deutsch and Southern have around the country, including mutually agreed-upon sales and marketing approaches and goals”, the companies said.


Sectors: Spirits, Wine

Related Content

Don Sebastiani & Sons goes big on Tequila in US with spirits appointment - market data

Don Sebastiani & Sons goes big on Tequila in US with spirits appointment - market data...

This week in spirits & wine, featuring good news for gin, promotions at Pernod Ricard and the scrapping of wine tariffs between the EU and Japan

This week in spirits & wine, featuring good news for gin, promotions at Pernod Ricard and the scrapp...

International Wine & Spirit Competition 2018 - The Trophy Winners, Spirits

International Wine & Spirit Competition 2018 - The Trophy Winners, Spirits...

Four key takeaways from William Grant & Sons' UK market report - Focus

Four key takeaways from William Grant & Sons' UK market report - Focus...

Oops! This article is copy protected.

Why can’t I copy the text on this page?

The ability to copy articles is specially reserved for people who are part of a group membership.

How do I become a group member?

To find out how you and your team can copy and share articles and save money as part of a group membership call Sean Clinton on
+44 (0)1527 573 736 or complete this form..



Forgot your password?