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USA: WineToday.com to Provide Yahoo! with Daily Wine Content

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WineToday.com, an online publication from New York Times Digital, the Internet division of The New York Times Company (NYSE: NYT), announced today a content distribution agreement with Yahoo! Inc. to provide daily wine and food content as part of Yahoo! Living, its new comprehensive site dedicated to all topics related to home living. Regular features available to Yahoo! Living consumers include WineToday.com's wine of the week, weekend wine recommendations, winery profiles and regular wine and food stories, all of which feature prominent links to WineToday.com. In addition to these regular features, WineToday editors Tim Fish and Leslie Sbrocco, along with a host of international contributors including: Oz Clarke, regular BBC star and celebrated author; Burton Anderson, a well-known authority on Italian wines, and Doug Frost, one of only three people in the world who hold the distinction of being both a Master of Wine and a Master Sommelier, will round out the fact-filled wine coverage from around the globe. "We are pleased to be working with Yahoo!," said Bruce Kyse, general manager of WineToday.com. "This partnership is a perfect fit for us as we look to bring the world of wine, food and wine country travel to an even wider audience."


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