WineryExchange, the premier online global business marketplace for wine growers, wineries, suppliers and marketers, has formed a strategic partnership with the Joseph W. Ciatti Company, the largest bulk wine brokerage in the world. will be the exclusive e-commerce site for the Ciatti Company, providing industry buyers and sellers with access to the Ciatti Company's extensive bulk wine and grape inventory twenty-four hours a day, seven days a week.

"Like every competitive business, wine and grape production and distribution is going to enjoy the benefits of online trading and relationship management. WineryExchange will enable the Ciatti Company to further enhance our global presence and market leadership," says Joe Ciatti, president of the Joseph W. Ciatti Company.

A trusted source of timely information and wine-based products, the Joseph W. Ciatti Company annually negotiates the sale of approximately 110 million gallons of wine, juice, concentrate, brandy and specialty alcohol products. Ciatti's brokers and oenologists operate in all of the world's great wine-growing regions: Europe, South America, Australia and California. The company negotiates long-term grape and bulk wine contracts, grape crushing contracts, facilitates U.S. wine and grape exports, and provides wine industry market analysis and inventory valuation services.

"Ciatti's partnership with WineryExchange extends the wine industry's tradition of personal, relationship-based business to the Internet, where our information technology will make bulk wine and grape buying a more efficient process," explained Peter Byck, president of WineryExchange. "Attracting the support of the world's largest wine broker is a major endorsement of WineryExchange's wine industry B2B strategy. We're definitely opening a bottle of the good stuff tonight!"

WineryExchange is an online market where buyers and sellers can trade in wine grapes, bulk wines, glass, corks, labels, capsules, winery equipment, other supplies, transportation, bottling and case goods.

About WineryExchange is a neutral B2B marketplace serving wine growers, wineries, distributors and marketers. Founded in 1999 by leading wine industry, financial, and technology executives, the company provides products, services and real-time market information for every link in the wine industry value chain -- from the dirt to the bottle. The Web site is also the premier forum for discussion, information and news affecting the wine industry worldwide.

WineryExchange has received financial backing from venture investors Venrock Associates, 3i, and vTraction, and from prominent angel investors including Draper Richards and Fred Warren, founder of Brentwood Associates. Transactions will begin on the Web site in the second quarter of this year.