French authorities have approved new laws to placate winemakers angry about advertising restrictions. The country's upper house of parliament voted unanimously in favour of an amendment on Wednesday (19 January).

The changes, proposed by Health Minister Philippe Douste-Blazy, will allow television and print adverts to describe the smell, taste and colour of the wine.

Both winemakers and anti-alcohol campaigners have accepted the change. While the wine industry struggles with plummeting sales and groups seek to reduce the 45,000 annual alcohol-related deaths in France, both sides saw the amendment as a satisfactory compromise.

The amendment will now go before a commission of lawmakers on 3 February, before final approval can be granted from both houses of parliament.