Whyte & Mackay Americas will kick in in the US on 1 January

Whyte & Mackay Americas will kick in in the US on 1 January

Whyte & Mackay has brought its US import operations in-house.

The spirits company, which is owned by India's UB Group, confirmed yesterday (3 October) that it will bring its partnership with Shaw-Ross International in the US to an end after three years. Whyte & Mackay Americas will operate as a full service importer in the country from 1 January.

Led by Jorge Gutierrez, VP of the Americas region, the unit will be based in Florida.

“This is a strategic step forward for Whyte & Mackay in the US, positioning us for strong growth in the coming years. We are excited by the opportunities that this opens up,” said Whyte & Mackay's CEO, John Beard.

Gutierrez credited Shaw-Ross International with being “an instrumental partner in building the foundation of our brands in the US”.